The Sales Associate is the front-line ambassador of the Coach brand, delivering an elevated, personalized shopping experience while meeting personal and store sales goals and supporting daily store operations. The role combines luxury-retail service, omni-channel selling, and team collaboration to build brand loyalty and revenue. The Sales Associate represents Coach according to the Coach Guide to Style and Service standards; builds client relationships through personalized styling, product expertise, and fashion advice; and drives sales with tailored recommendations, cross-selling, and upselling. The role also uses mobile POS, clienteling tools, and social selling platforms, including short-form video, to capture client data and encourage repeat purchases. The position includes developing personal sales plans, acquiring and following up with customers, and meeting individual and team KPIs. It also involves operational work such as processing transactions and online pickups, receiving shipments, replenishing and moving product, maintaining the sales floor and stockroom, and following POS, retail, and asset-protection procedures. The Sales Associate collaborates with teammates, participates in brand initiatives and training, and responds constructively to feedback. The schedule must be flexible to meet business needs, including nights, weekends, peak season, high-traffic retail days, and public holidays. Physical requirements include regularly lifting at least 25 pounds and occasionally up to 50 pounds, as well as climbing, bending, kneeling, and maneuvering around the sales floor and stockroom.
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Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed