Sales And Marketing Analytics Lead-Vice President

JPMorgan Chase & Co.•Columbus, OH
•$118,750 - $205,000

About The Position

As the Analytics Lead within the Affluent Data & Analytics team, the role partners with Sales Strategy, Marketing, and Product teams to support sales funnel initiatives. The position collaborates with internal stakeholders on marketing initiatives, banker leads, and referrals to understand customer needs. It owns the end-to-end analytical process, from shaping business questions and designing analyses to implementing solutions and measuring results. The role applies technical and analytical expertise, problem-solving, and a collaborative approach to deliver high-impact projects across business partners and Data & Analytics teams. It also communicates insights clearly and helps stakeholders use data to inform decisions and improve outcomes.

Requirements

  • Bachelor of Science degree in an applicable STEM discipline.
  • At least 5 years of related marketing analytics experience.
  • Hands-on experience delivering analytics and insights to multiple levels of management, including test design, financials, conversion/response reporting, response analysis, incremental analysis, response profiling, and target/segmentation analysis.
  • Experience with Snowflake, AWS, advanced database query languages (SQL, HQL, SparkSQL), and modern cloud-based data architectures.
  • Technical understanding of data extraction, transformation, and load processing.
  • Proficiency in web analytics, including Adobe Insight or Adobe Site Catalyst.
  • Experience with dynamic and interactive reporting applications such as Tableau and Databricks.
  • Tangible experience with business strategy and tactical implementation.
  • Strong written, oral, presentation, and communication skills, including the ability to explain complex information clearly to senior business leaders.
  • Ability to work collaboratively with and influence internal and external partners.
  • Strong problem-solving skills and ability to develop creative solutions to business problems.
  • Ability to thrive in a fast-paced environment, meet deadlines consistently, and deliver high-quality work with attention to detail and organization.

Responsibilities

  • Lead end-to-end marketing analytics and optimization across the campaign lifecycle, including opportunity sizing, audience targeting, test design and execution, performance reporting, and insight generation.
  • Partner with clients and stakeholders to manage the portfolio of work, define the delivery approach, and recommend strategy and experimentation to meet business objectives.
  • Provide tactical and strategic marketing insights through analytics, reporting, and advanced data visualization.
  • Solve complex problems and translate analytical results into clear, actionable insights.
  • Use an evolving suite of analytics tools, including cloud migration and next-generation analytical applications.
  • Profile, wrangle, and prepare data from diverse sources for analytical work.
  • Write data transformation logic using languages such as Python and SQL.
  • Build trusted relationships across a matrixed organization.
  • Stay current on industry trends and evaluate new tools and methods for evolving business needs.
  • Take direction effectively while working independently with limited supervision.
  • Use data and analytics insights to fuel business innovation.

Benefits

  • Competitive total rewards package, including base salary.
  • Eligible roles may receive commission-based pay and/or discretionary incentive compensation in cash and/or forfeitable equity.
  • Comprehensive health care coverage.
  • On-site health and wellness centers.
  • Retirement savings plan.
  • Backup childcare.
  • Tuition reimbursement.
  • Mental health support.
  • Financial coaching.
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