Sales Activator

Red Bull•Sarasota, FL

About The Position

The Sales Activator’s primary role is to increase winning versus competition in Large Format accounts. The position focuses on long-term sales drivers, business development, and short-term sales execution. It involves building collaborative relationships with internal and external customers, improving in-store presence and product placement, developing territory coverage, supporting promotional activity, and delivering effective account service.

Requirements

  • Valid U.S. driver’s license.
  • Obtain a DOT Medical card.
  • Must be at least 21 years of age.
  • Ability to lift and transport up to 25 pounds of inventory and/or advertising displays.
  • English language proficiency.

Nice To Haves

  • Experience in sales, account management, and DSD.
  • Additional language skills.

Responsibilities

  • Drive collaborative relationships with internal and external customers and stakeholders.
  • Drive in-store presence in line with Perfect Store standards.
  • Increase permanent product disruption points at ambient and cold locations in stores above competition.
  • Maintain and increase product range in all stores.
  • Cover the defined territory and complete all calls allocated to the individual territory.
  • Effectively cover agreed outlets at optimum frequencies in a cost-effective manner.
  • Use proficiency in retailer ways of working and terminology to increase opportunities to expand in-store presence.
  • Support retail satisfaction responses that highlight sales effectiveness, including category education, current account business status, and quality of sales calls.
  • Drive execution of agreed national and local promotional opportunities, including over-and-above activity.
  • Report non-compliance in a timely manner.
  • Pre-sell all promotional activity to accounts and provide a 30-60-90 day outlook on activity.
  • Drive effective communication among the RBDC distribution team.
  • Ensure best-in-class account service.
  • Lead market activations through in-store activations for all accounts.
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