Sales Account Executive (SaaS)

Hello Innovation•Detroit, MI

About The Position

Hello Innovation is hiring a Sales Account Executive to sell its B2B SaaS product suite to funeral homes. The role owns the full sales cycle, from prospecting and discovery through product demonstrations, negotiation, and closing. The Account Executive will build an outbound pipeline, convert inbound marketing leads, and use AI tools to improve prospect research, outreach, and sales workflow. The position reports to the VP of Sales and contributes to scaling the sales organization, bringing new products to market, and improving the sales playbook. Hello Innovation describes itself as a parent company to a growing portfolio of businesses focused on meaningful innovation. Its SaaS solutions serve funeral homes and their communities. The company offers a creative, autonomous, collaborative environment, access to its Dreamlab research and development facility, and an allowance for continued learning. Compensation includes a base salary and uncapped commissions, along with a benefits package.

Requirements

  • At least 2 years of B2B sales experience.
  • A track record of meeting sales quotas.
  • Experience prospecting and managing a full sales cycle.
  • Ability to sell to owner-operators and buyers who make their own purchasing decisions.
  • Ability to use Salesforce to maintain pipeline, notes, and forecasts.
  • Ability to use AI for account research, personalized outreach, and prioritization.
  • Strong persistence, follow-up, and communication skills.

Nice To Haves

  • B2B SaaS sales experience is strongly preferred.
  • Experience with consultative selling and product demonstrations.
  • Experience cross-selling or bringing new products to market.

Responsibilities

  • Own the full sales cycle, including prospecting, discovery, demonstrations, negotiation, and closing.
  • Build a pipeline through outbound prospecting and convert inbound leads from marketing.
  • Meet and exceed monthly and quarterly revenue targets.
  • Deliver engaging, consultative demonstrations by phone and video.
  • Use AI tools across the sales cycle to work more efficiently.
  • Maintain accurate, current Salesforce activity, pipeline, and forecast records.
  • Cross-sell new products to existing customers in partnership with account management.
  • Bring upcoming product launches to market.
  • Share customer feedback with product and marketing teams to improve messaging and the product roadmap.
  • Contribute ideas to the sales playbook as the organization scales.

Benefits

  • Allowance for continued learning.
  • Health insurance.
  • Dental insurance.
  • Vision insurance.
  • 401(k).
  • Daily catered lunches.
  • Team activities.
  • Paid holidays.
  • Bonuses.
  • Base pay plus uncapped commissions.
  • Access to the Dreamlab research and development facility.
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