Route Sales Director - Waterville

Flowers Foods•Waterville, ME
•$75,000 - $85,000

About The Position

Flowers Foods is hiring a Route Sales Director to manage company Route Sales Supervisors, Route Sales Representatives, and Route Sales Trainees. The role oversees customer relationships, sales activities, customer-base growth, new selling opportunities on assigned routes, and sales-data tracking. The director develops sales strategies to grow sales, the customer base, and brand recognition; reviews and analyzes sales to support compliance with company and customer marketing requirements; and makes recommendations to the Company Sales Operations Director and Company Market Vice President. The position operates independently with minimal supervision and requires flexibility to work nontraditional hours and possibly weekends and holidays. The director leads route-sales personnel, oversees business operations across assigned company-operated routes, manages route performance and settlement requirements, builds customer relationships, and identifies opportunities to increase sales and reduce costs. The role may require operating company routes to maintain customer service, recruiting and training employees, ensuring fleet and property safety, and complying with company, transportation, and other applicable regulations. A bachelor's degree is required, preferably in Sales or Business Administration. The posting prefers at least two years of relevant general management or sales experience and at least one year of retail food-and-beverage sales experience. The salary range is $75,000–$85,000. Flowers Foods lists health and medical benefits, a 401(k) retirement savings plan, professional growth and leadership training, paid vacation, holidays, and parental leave for full-time employees; benefits may vary by work location.

Requirements

  • Bachelor's degree required; preferably in Sales or Business Administration.
  • Must be able to obtain DOT medical certification to drive a commercial motor vehicle.
  • Must meet fleet insurance guidelines relating to the motor vehicle record.
  • Ability to safely and efficiently operate a vehicle with a gross vehicle weight rating over 10,000 pounds.
  • Flexibility to work nontraditional hours and possibly weekends and holidays.

Nice To Haves

  • At least two years of relevant experience in general management or sales.
  • At least one year of retail sales experience in food and beverage is preferred.

Responsibilities

  • Motivate and lead Route Sales Supervisors, Route Sales Representatives, and Route Sales Trainees; follow up on associate concerns, provide clear direction, and support a safe workplace.
  • Oversee general business operations and activities on assigned company-operated routes.
  • Exercise discretion and independent judgment in carrying out job duties.
  • Manage route performance against key performance indicators and promote compliance with company route-sales requirements and best practices.
  • Meet regularly with customers to promote additional sales and brand awareness; schedule key-account visits to build rapport and increase sales.
  • Collaborate with the Company Sales Operations Director and Company Market Vice President to analyze markets and route operations, identify sales opportunities, and reduce costs.
  • Conduct weekly reviews with the Company Sales Operations Director and Company Market Vice President to monitor personal growth objectives.
  • Stay current on consumer insights and adjust sales strategies accordingly.
  • Pursue potential opportunities to acquire new customers.
  • Work with route-sales staff and retail management on product promotions, displays, and other opportunities to build sales.
  • Establish and maintain customer relationships, communicate sales solutions, improve customer satisfaction, and track customer market conditions as needed.
  • Manage daily route settlements, including product quantities, invoicing, inventory counts, cash-collection-policy adherence, and weekly route balancing.
  • Operate company routes and provide route coverage as needed to maintain uninterrupted customer service.
  • Recruit, interview, hire, and train Route Sales Representatives and Route Sales Specialists.
  • Issue performance improvement plans as needed to support adherence to route-sales program requirements and standards.
  • Obtain DOT medical certification to drive a commercial motor vehicle and meet fleet insurance guidelines relating to the motor vehicle record.
  • Ensure assigned routes comply with company and Department of Transportation policies and local and federal regulations.
  • Regularly inspect company fleet and property, including trucks, warehouses, trays, and dollies, to ensure they are safe and meet company standards.
  • Safely and efficiently operate a vehicle with a gross vehicle weight rating over 10,000 pounds.
  • Ensure compliance with company policies and procedures, including EEO, sexual harassment, Sarbanes–Oxley, and safety requirements.
  • Perform other integral duties, including following work schedules, attendance policies, and applicable operating rules and procedures.

Benefits

  • Comprehensive health and medical benefits.
  • 401(k) retirement savings plan.
  • Professional growth and leadership training.
  • Paid vacation and holidays.
  • Parental leave.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service