Retail Media Manager - Remote in US, Canada or UK

StarTech.com•,

2d•Remote

About The Position

StarTech.com is seeking a commercially minded Amazon Advertising expert to grow revenue, strengthen brand presence, and improve profitability across North America. Reporting to the Manager, Global Marketing, the Retail Media Manager owns regional retail media strategy, investment, and performance, collaborating with Marketing, Merchandising, Content, Data, and Finance to connect advertising, organic visibility, and retail execution. The role is remote in the US, Canada, or UK. The position leads Amazon advertising strategy across Sponsored Ads, DSP, Brand Stores, and off-site campaigns; manages investments and performance across categories, products, and markets; develops audience strategies using Amazon Marketing Cloud; improves advertising creative and customer experience; supports new product launches; analyzes campaign performance and incrementality; and coordinates media with content, availability, promotions, and commercial priorities. The role also evaluates AI and automation tools with appropriate human oversight. The opportunity is currently available. The hiring process is expected to include an introductory call, Hiring Manager interview, practical assessment and discussion, leadership final interview, and offer and onboarding.

Requirements

At least three years of hands-on Amazon Advertising experience, including planning, launching, and optimizing Sponsored Ads and DSP campaigns.
Experience managing budgets against commercial measures such as TACOS, ROAS, new-to-brand growth, and profitability.
Practical knowledge of Amazon Marketing Cloud, audience building, attribution, and funnel measurement, supported by SQL, Excel, and BI tools.
Understanding of how listings, content, inventory, availability, and promotions affect retail media performance, plus experience managing Amazon Brand Stores.
Familiarity with campaign and analytics platforms such as Pacvue, Helium 10, SmartScout, or equivalents.
Confidence using and critically evaluating generative AI tools.
Clear communication, strong partnership skills, and the ability to prioritize and work independently.
A bachelor’s degree, preferably in Marketing, Advertising, or Business, or equivalent relevant experience.

Nice To Haves

Experience with Amazon Business, B2B, or considered-purchase products.
Power BI or similar data visualization experience.
Video advertising and creative optimization experience.
Experience with paid search, paid social, or programmatic display.

Responsibilities

Plan and optimize Amazon advertising strategy across Sponsored Ads, DSP, Brand Stores, and off-site campaigns throughout the customer journey.
Manage budgets across categories, products, and markets to improve revenue, profitability, TACOS, ROAS, and new-to-brand customer growth.
Develop audience strategies using Amazon Marketing Cloud, including opportunities through Amazon Business.
Test advertising creative and video, optimize Brand Stores, and use performance insights to improve campaigns.
Build plans for the first 90 days of new product launches, using Amazon and other relevant channels.
Analyze campaign performance, customer journeys, and incrementality to guide targeting, creative, and budget decisions.
Evaluate AI and automation tools with appropriate human oversight.
Align media with content, product availability, promotions, and commercial priorities in partnership with internal teams, Amazon account teams, and partners such as Pacvue.