Rental Branch Manager

Fabick Cat•Appleton, WI

About The Position

Fabick Cat is seeking a Rental Branch Manager to direct all activities of a single store location and hold responsibility for its profit and loss. In coordination with the Regional Rental Manager, the manager establishes sales and profitability goals, manages appropriate fleet levels, leads branch employees, promotes a strong safety culture, and develops systems to control branch expenses. The position oversees rental equipment operations and supports sales, customer service, market-share growth, and financial performance. The manager establishes safety standards for audits, training, regulatory compliance, drug and alcohol testing, and safe equipment maintenance. They recruit, train, develop, and retain employees; clarify expectations; and foster strong performance. The role also supports sales training and territory strategies, sets competitive pricing, reviews product offerings, and ensures accurate financial reporting and budget preparation. The work environment is an office on a parcel that houses construction equipment inventory and a repair/service shop. Safety training is required, and personal protective equipment is required outside the office and parking lot area. Occasional lifting of up to 25 pounds may be required, along with extended periods of sitting and standing and frequent bending and stooping.

Requirements

Bachelor's degree or equivalent experience.
At least 5 years of successful business management experience at a branch or other individual profit center, with profit-and-loss responsibility.
At least 5 years of business management and/or operational management experience with progressively increasing job scope and responsibilities.
At least 3 years of retail/store management experience in the construction equipment rental industry.
At least 1 year of supervisory experience and demonstrated success in sales and customer service.
Proficient computer skills, including Microsoft Office, Excel, Outlook, and computer applications.
Effective leadership, motivational, organizational, and communication skills.
Excellent oral and written communication skills and fluency in spoken and written English.
Knowledge of business accounting principles and budget preparation, with strong business acumen.
Excellent presentation skills before small and large groups.
Exceptional organizational, time-management, and multitasking skills.
Results-oriented approach, with business-development skills and ability to meet corporate KPIs and targets.
Strong technical aptitude and understanding of construction equipment and the rental industry.
Ability to work with all levels of personnel within the organization and customer operations.
Valid driver's license with an acceptable driving record.
Ability to occasionally lift up to 25 pounds.
Ability to sit and stand for long periods and frequently bend and stoop.

Responsibilities

Direct all activities and manage the profit and loss of a single branch location.
Establish sales and profitability goals in coordination with the Regional Rental Manager.
Manage appropriate fleet levels and plan, direct, and coordinate branch rental equipment operations.
Lead branch employees and promote a strong safety culture.
Plan and establish systems to control branch expenses.
Establish safety standards for audits, training, regulatory compliance, drug and alcohol testing, and safe equipment maintenance.
Recruit, train, develop, and retain qualified employees; communicate expectations and foster strong performance.
Coordinate sales training as needed and develop sales strategies based on customers, prospects, competitors, and market conditions in the assigned territory.
Set competitive pricing based on market conditions, available product quantities, and product quality.
Promote customer-focused sales and service.
Review product offerings and optimize profitable market-share growth and financial performance.
Ensure accurate financial reporting and prepare budgets.
Coach and mentor branch personnel.
Manage branch operations and personnel.
Assist with equipment demonstrations and technical support.
Lead sales and marketing initiatives, market-share growth, and customer retention.
Perform other duties as assigned.