Regional Sales Manager - Heavy Equipment Industry

Jetstream of Houston•Aurora, CO
•$90,000 - $110,000•Onsite

About The Position

The Regional Sales Manager (RSM) sells heavy infrastructure trucks and equipment throughout the assigned Southeast Colorado territory, serving as an ambassador for the products and a solution provider for customers. The field-based role involves scheduling customer visits and travel to demonstrate products and connect with new and existing customers about their heavy equipment requirements. Overnight travel within the region may be required. The RSM manages the full sales cycle, develops sales and market-share plans, builds customer relationships, collaborates with internal teams, and provides product demonstrations and training. The role also represents the company at industry events, monitors territory performance, prepares forecasts and reports, and maintains accurate customer and pipeline records in CRM tools. Joe Johnson Equipment (JJE), operating as Kinloch Equipment & Supply, is a leading North American distributor of public works equipment, including vacuum trucks, street sweepers, and sewer inspection systems. JJE is a subsidiary of Federal Signal Corporation. The company states its core values as Leadership, Customer Excellence, Integrity, Inspiration, Teamwork, Innovation, and Ambition. It is committed to employment equity and provides accommodation during recruitment upon request.

Requirements

  • Proven success in outside sales; experience in agriculture, heavy equipment, or truck industries is preferred.
  • Familiarity with CRM systems and the full sales cycle, from quote to delivery.
  • Experience working with municipalities, government agencies, contractors, and private businesses.
  • Strong sales and customer service abilities.
  • Excellent communication and relationship-building skills.
  • Self-motivated, results-driven, and organized.
  • Proficient in MS Office.
  • Strong prospecting and territory management skills.
  • Flexible schedule and ability to travel, including overnight travel as needed within the region.
  • Valid Commercial Driver's License (CDL), or the ability and willingness to obtain one with company assistance.
  • Must be able to pass a pre-employment background check in accordance with applicable laws.

Nice To Haves

  • Mechanical aptitude or exposure to heavy equipment environments.
  • Bilingual in English and Spanish.

Responsibilities

  • Manage the full sales cycle in the assigned territory, from prospecting and quoting through closing and delivery, while ensuring a seamless customer experience and alignment with company standards.
  • Develop and execute strategic plans to increase sales volume and market share, meeting or exceeding performance goals.
  • Collaborate with Inside Sales, Service, and Parts teams to meet customer needs, resolve issues, and enhance service delivery.
  • Build, maintain, and expand customer relationships; support existing clients and identify opportunities to expand services and product offerings.
  • Provide hands-on product demonstrations and customer training.
  • Represent the company at trade shows, industry events, and other relevant events to follow industry trends, network, and promote brand visibility.
  • Analyze territory performance and prepare sales forecasts, activity reports, and market insights.
  • Use CRM tools to track customer interactions and sales data and maintain accurate records and pipeline status in accordance with company processes.
  • Complete special projects or tasks as assigned.

Benefits

  • First-year minimum guarantee of $90,000–$110,000.
  • Second-year base salary plus uncapped commission potential.
  • Company vehicle provided.
  • Premium health insurance benefits.
  • 401(k) employer matching program.
  • Vacation and paid personal days.
  • Company assistance to obtain a CDL, if needed.
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