Regional Sales Director - LCB Senior Living

LCB Senior Living•Norwood, MA
•$135,000 - $145,000•Onsite

About The Position

LCB Senior Living is hiring a Regional Sales Director. This role is an active member of the operations team and assists the VP of Sales and Operations with the management of assigned communities. The assignment will align with overall company goals and may change based on need. The role includes sales coaching and sales skills development for both internal and external sales, teaching others how to sell the value of our communities and services. The Regional Sales Director (RSD) overall objective is to maximize revenue and occupancy opportunity by leading and executing strategic sales plans. The RSD acts as a consultant, coach, collaborator, and influencer, transferring knowledge and inspiring team members to achieve success.

Requirements

  • Ability to assist in maintaining the overall census to budgeted goals or above.
  • Ability to establish and maintain a positive image and productive relationships with marketing and referral sources.
  • Organizational skills are essential.
  • Ability to communicate effectively in English both orally and in writing is essential.
  • Valid driver's license in the state employed is required.
  • At least 3-5 years of regional experience or sales background, preferably in the health care or service industry.
  • Knowledge, Skills, and Abilities: Requires the ability to assist in maintaining the overall census to budgeted goals or above. The ability to establish and maintain a positive image and productive relationships with marketing and referral sources is required. Organizational skills are essential. The ability to communicate effectively in English both orally and in writing is essential.

Nice To Haves

  • Bachelors Degree from an accredited college or university is preferred.

Responsibilities

  • Assist in maintaining the overall census to budgeted goals or above.
  • Establish and maintain a positive image and productive relationships with marketing and referral sources.
  • Promote the mission and core values of the Residence and LCB Senior Living.
  • Represent and interact positively with potential residents, family members, and professionals to grow community occupancy.
  • Perform all duties and responsibilities with a positive attitude.
  • Provide sales coaching to SMDs in the field.
  • Conduct onsite evaluation of skill and competencies.
  • Work closely with the team to strategize on qualified lead generation activity and events.
  • Coach and train to the key KPIs for sales execution and success.
  • Lead SMD and community department head sales trainings as a member of the Home Office team.
  • Analyze the strengths and weaknesses of the cluster against competitors.
  • Demonstrate innovative, entrepreneurial thinking in anticipation or response to competitive trends and business development opportunities.
  • Track and respond to market trends in a positive and proactive manner.
  • Provide detailed and accurate periodic (weekly, monthly, quarterly) sales and marketing productivity reports, including analysis, to community Executive Director and/or LCB senior team.
  • Manage sales and marketing data, audits, training, analysis, and implementation.
  • Ensure all sales data and activity is recorded accurately in Yardi and updated consistently.
  • Monitor major account activity and outreach actions for Sales and Marketing Directors (SMD) and Director of Business Development (DBDs), providing coaching/training opportunities.
  • Oversee the development, implementation, and maintenance of Quarterly Sales and Marketing Plans for an assigned community or cluster.
  • Review, code, and approve sales-related invoices and expenses for payment.
  • Manage within the assigned budget.
  • Complete all reports in a timely and accurate manner.
  • Demonstrate accurate analysis of relevant population market conditions.

Benefits

  • Health
  • Vision
  • Dental
  • 401k
  • Paid Time Off
  • Holiday Pay
  • Possibility for tuition reimbursement
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service