Regional Marketing Associate

IXL Learning • Raleigh, NC

2d • Onsite

About The Position

IXL Learning is seeking a full-time Regional Marketing Associate to drive regional marketing initiatives that support the K–12 sales team and strengthen IXL’s presence with districts across the country. The associate will work closely with sales teams to understand regional priorities, identify opportunities, and execute targeted campaigns that engage educators, generate leads, and advance sales opportunities. The role also supports IXL’s educational product portfolio, including core curriculum and assessment solutions.

The associate will create marketing materials, coordinate campaigns across channels, and adapt national initiatives to regional needs. The position requires a creative, proactive, highly organized marketer with strong communication and collaboration skills and an interest in improving education. This role is based in IXL’s Raleigh, North Carolina area office and requires working in the office.

Requirements

• BA/BS degree.
• 2–4 years of marketing experience in a professional environment.
• Experience with Google Docs, Sheets, and Slides.
• Effective communication and collaboration skills, including the ability to build strong working relationships across teams.
• Proactive, self-directed approach and ability to carry projects from idea through launch with minimal oversight.
• Ability to manage competing deadlines and deliver high-quality work.
• Resourcefulness and problem-solving skills, including researching unfamiliar topics and identifying efficient solutions.
• Knowledge of or interest in education/edtech, with the ability to learn about the industry quickly.

Nice To Haves

• Marketing experience involving campaign execution or field marketing.
• Experience partnering with or supporting a sales team.

Responsibilities

• Plan and execute targeted regional marketing campaigns that support sales pipeline development, strengthen customer relationships, and advance strategic district opportunities.
• Partner with regional sales teams to understand their goals, customer needs, and opportunities for marketing support.
• Recommend marketing tactics and materials that help sales teams engage prospects and move opportunities forward.
• Write marketing copy and collaborate with designers and other marketing teams to develop and launch campaigns and sales materials.
• Coordinate with the email marketing team to plan and execute timely, targeted email campaigns supporting regional sales initiatives.
• Partner with the events team to support marketing and sales events, including promotional outreach, lead tracking, and post-event sales follow-up.
• Monitor regional market trends, district priorities, and customer feedback, and use insights to recommend relevant marketing opportunities.
• Track campaign performance, including engagement, lead activity, and sales feedback, and use insights to improve future efforts.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level