Regional Director

Fortive•Minneapolis, MN

About The Position

The Regional Director is responsible for selling Provation Clinical Documentation software, Provation Apex, to healthcare facilities that perform gastroenterology (GI) procedures. The role develops and executes sales strategies for customer migrations and new sales, manages customer relationships and the sales funnel, builds demand in an assigned market, and maintains product and market knowledge. The position also includes sales administration, customer proposal and negotiation support, and participation in GI industry events.

Requirements

Bachelor of Science or Bachelor of Arts degree.
At least 5 years of sales experience with point-of-care solutions.
Proven track record of sales in the healthcare industry.
Experience with Salesforce.com or a similar CRM solution.
Experience with SaaS software.
Ability to travel 50–75%.
Ability to work autonomously and as part of a team; self-starter and strategic thinker.
Strong business and financial acumen.
Curious, growth-minded, coachable, and adaptable.
Comfort handling objections and competing.
High accountability, bias for action, and results orientation.
Customer-focused with strong communication and presentation skills.
Organization, attention to detail, and ability to manage multiple priorities.
Proficiency with Microsoft Office applications.

Responsibilities

Develop and execute strategies to advance and close Provation Apex customer migrations and new sales opportunities.
Sell Provation Apex using value-based, consultative, and professional methods; meet sales productivity KPIs and sales quotas.
Lead customer proposal and negotiation processes in consultation with sales leadership.
Identify account decision-makers and understand customer processes, budgets, and timelines.
Build relationships with executive-level stakeholders and maintain a routine customer communication cadence.
Facilitate customer discussions to understand organizational strategies, initiatives, and challenges; assess current Provation usage and recommend ways to optimize it.
Share customer feedback on existing and new products with Product, Technology, and Commercial stakeholders.
Participate in GI market and customer trade shows, user groups, and educational events.
Manage the sales cycle from lead to close and maintain a healthy territory pipeline.
Manage monthly and quarterly forecasts and a rolling 12-month territory pipeline using the Provation Sales Milestone Process and customer evidence.
Generate market demand and cultivate new business opportunities for Provation Apex.
Partner with clinical and technical solutions consultants to provide consultation and demonstrations.
Use sales enablement tools and collateral to support funnel management and territory needs.
Work with the implementation team to understand customer challenges and help achieve desired future-state workflows with Provation Apex.
Maintain comprehensive knowledge of Provation solutions, competitive offerings, market trends, and Apex improvement opportunities.
Meet Salesforce usage and reporting expectations set by Sales Leadership.
Assist current customers with invoice and contract questions and needs.
Follow up on marketing-qualified leads and research potential opportunities.
Complete assigned administrative reporting, including expense reports, and keep it current.