Reddit Marketer and Community Manager

Outpost red
$36 - $52Remote

About The Position

Outpost is a fast-growing, tech-enabled marketing agency focused entirely on Reddit. We help brands earn a real, lasting presence in the communities that shape how people discover and choose them. Reddit has quietly become one of the most trusted places on the internet. Before people buy almost anything today, they go to Reddit for honest, unfiltered opinions from real people, and those threads consistently rank at the top of Google. For a brand, that is a large opportunity and a real risk at the same time. Most brands have no idea how to show up. The ones that try usually get it wrong. They spam a few subreddits, watch their posts get removed and end up hurting the reputation they came to build. We take the opposite approach. Everything we do is white-hat and fully in the open. We represent a brand as itself, or as a named member of its team, and we earn attention by being genuinely useful in the conversations that matter. No fake accounts and no pretending to be someone we are not. Our work for a client comes in two halves. First, we join the conversations that are already happening across their space: people asking for recommendations, weighing them against competitors, describing the exact problem the brand solves and gathering in the subreddits where their customers already spend time. Second, we build the brand a home of its own. We set up, grow and run a subreddit that becomes their community over time. Our proprietary platform does the monitoring and prioritization behind both. Real people do the writing and the judgment, and that human part is where you come in.

Requirements

  • Deep Reddit knowledge: know the culture cold, what earns traction and what gets removed.
  • A marketing background of some kind: content, social media, SEO or AEO/GEO.
  • Write like a person, not a marketer, and be comfortable putting your name to a brand out in the open.

Nice To Haves

  • Agency experience is a plus.
  • Real enthusiasm for the brands you would represent.

Responsibilities

  • Own a client's presence on Reddit, running both their branded Reddit accounts (e.g. u/personname_at_brandname) and their subreddit (e.g. r/brandname).
  • Act as the voice that represents the client in the communities that matter to them.
  • Understand the client deeply: what they sell, who buys it and how they talk about themselves.
  • Use the platform to surface every conversation worth joining.
  • Bring Reddit judgment for how to show up the right way in conversations.
  • Make the brand a welcome, trusted member of the communities it belongs in, and build genuine goodwill around it.
  • Engage in community engagement: commenting, posting and running the occasional AMA on the brand's behalf, including threads where the brand is being compared or talked about negatively.
  • Be in high-priority threads fast, ideally within the hour and at the latest within 24 hours.
  • Help build and run the client's own subreddit: turning ranking threads into content, keeping it active and welcoming, and moderating it.
  • Flag what buyers are really saying and what is worth acting on, feeding monthly intelligence to the client.

Benefits

  • Compensation: $800 to $3,100 per client, per month, which works out to about $36 to $52 an hour.
  • Paid per client, based on output rather than a flat salary.
  • Fully remote, wherever you are.
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