Exempt to Permanent – Public Relations Assistant (1310) – Citywide (169008)

City and County of San Francisco•San Francisco, CA

About The Position

This is a citywide Exempt-to-Permanent recruitment for the Public Relations Assistant (Class 1310), restricted to current category 16, 17, and 18 exempt employees of the City and County of San Francisco, San Francisco Unified School District, or San Francisco City College who have worked at least 2,080 hours in Class 1310. Applicants who pass the citywide civil service exam will receive a score and ranking on an eligible list that departments may use when hiring for positions in this classification. Under general supervision, the Public Relations Assistant prepares and distributes public information materials—including press releases, memoranda, speeches, schedules, surveys, and reports—for a City department. The role also assembles file materials and assists with public-information and publicity reports. Some positions may involve adverse weather, walking long distances, and driving to project sites and meetings. Work may be required on nights, weekends, or holidays.

Requirements

  • Current category 16, 17, or 18 exempt City employee in Class 1310 with at least 2,080 hours worked in Class 1310.
  • Baccalaureate degree from an accredited college or university, or qualifying experience substituted for the degree year for year. Thirty semester units or 45 quarter units equal one year.
  • Qualifying substitution experience must be in public relations, public affairs, public information, editorial, newspaper, magazine, radio, television, social media, digital engagement, advertising, marketing, or similar work directly responsible for preparing and/or disseminating news and information in varied formats for internal and external communications.
  • Applicants must complete the job application, Preliminary Questionnaire, and Training & Experience Assessment as part of the application and exam process.

Responsibilities

  • Drafts public relations materials and publicity releases, and prepares and distributes materials as directed to coordinate public information and related program activity.
  • Prepares and maintains departmental publicity mailing lists and mails pamphlets, booklets, and other materials to interested parties.
  • Compiles, gathers, and proofreads data for annual reports, pamphlets, and other reports about departmental public relations and community activities.
  • Gathers, categorizes, and organizes media advisories, and maintains research files on newspapers, radio, television, and internet sources relevant to the public relations department.
  • Assists with advertising strategies and arranges and participates in special events, including workshops, retirement ceremonies, contests, and conferences.
  • Contacts the public, other departments, and outside organizations to arrange or conduct department tours and to provide and obtain public information.
  • Answers telephone calls and emails, responds to the public, and refers questions or problems about media advisories or publicity releases to departments or agencies.
  • Maintains computer files, databases, and lists of relevant groups, such as media contacts, and generates computerized reports.
  • Conducts online research regarding departmental media and publicity activities, as directed.
  • Tracks and monitors contract invoices and other section costs.
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