Program Manager Marketing

Staples Inc. • Framingham, MA

10h • Hybrid

About The Position

Our marketing team is charged with an important task – sharing our Staples story. We use customer data and analytics to help us understand and improve our customers’ experiences, drive customer retention, and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas.

Requirements

• A cross-functional collaborator who can build alignment within a matrixed team to drive shared goals and strategy
• The ability to use data to measure progress and create content that drives interest to a B2B audience
• Excellent verbal and written communication skills with the ability to effectively interact and present to stakeholders
• Able to balance multiple priorities simultaneously with the ability to adapt to the changing needs of the business while meeting deadlines
• Demonstrated ability to manage multiple priorities and hit deadlines
• Bachelor’s degree or equivalent experience
• 5+ years of related work experience
• 3+ year's experience in Microsoft Office suite (PowerPoint, Excel)
• Experience with Marketo

Nice To Haves

• Experience in lead generation, acquisition marketing and program development a plus

Responsibilities

• Lead and manage our marketing nurture campaign efforts
• Collaborate and partner with Marketing Operations, Digital Media, Sales, and Creative Team to strategize and execute campaigns across paid and organic digital channels
• Improve the quality and quantity of leads to drive sales
• Analyze campaign effectiveness and maximize ROI
• Manage reporting, forecasting, and data inputs
• Think creatively to bring new initiatives and campaigns to life

Benefits

• Inclusive culture with associate-led Business Resource Groups
• Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
• Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree
• Number of Employees: 5,001-10,000 employees