Program Development Manager

Profound Medical•New York, NY

About The Position

The Program Development Manager (PDM) owns TULSA-PRO® Procedure growth in assigned accounts and across the territory. This is a quota-carrying sales role focused on building clinical programs through champions, developing new users, driving referral pathways, and securing hospital commitment of resources for the program. The candidate may be based in surrounding areas, provided they are located near a major airport. The role develops and executes account growth plans, builds clinical champions, expands referral networks and patient pathways, and works with clinicians, administrators, and referral sources to make the program a priority. The PDM leads Quarterly Business Reviews, identifies and removes growth obstacles, and partners with Capital Sales Executives and Clinical Scientists on shared accounts, from launch handoff through expansion. The role also tracks performance, maintains CRM records and forecasts, represents TULSA-PRO at events and presentations, and ensures compliance with regulatory requirements, the AdvaMed Code of Ethics, internal SOPs, and company policies. Performance is measured by TULSA-PRO Procedure volume against quota by account and territory, the development of new users and programs to consistent procedure volume, and completion of Quarterly Business Reviews with documented stakeholder commitments. The PDM is expected to demonstrate clinical and product expertise, program development, account strategy, hospital business acumen, sales execution, and the ability to gain stakeholder commitment.

Requirements

  • Minimum bachelor’s degree or equivalent experience.
  • 5+ years of medical device sales experience with a documented record of quota attainment.
  • Proven and documented success growing procedure volume or utilization in an installed base.
  • Experience selling to hospital administration and IDN/health systems.
  • Excellent communication, presentation, and problem-solving skills.
  • Proficiency in CRM tools, Excel, and PowerPoint.
  • Ability to meet hospital vendor credentialing requirements and work safely in the MR environment.

Nice To Haves

  • Capital-plus-procedure, robotic, or image-guided therapy sales experience with documented top 10% rankings.
  • Awards such as Rep of the Year, Presidents Club, or Rookie of the Year.
  • Proven experience building robotics, novel, or image-guided therapy strategic service lines in new and existing hospital environments.
  • Medtech (robotics, novel, or image-guided) sales leadership experience.
  • Experience with Class II/III medical devices.
  • Familiarity with urology, radiology, or oncology clinical environments.

Responsibilities

  • Deliver TULSA-PRO Procedure growth against quota in assigned accounts and across the territory.
  • Build and execute a written growth plan for every installed account.
  • Develop existing and new users into TULSA-PRO Clinical Champions using approved company resources.
  • Grow referral networks and the patient pathway in each account.
  • Work with clinicians, administrators, and referral sources to win program priority and resources.
  • Lead Quarterly Business Reviews and gain stakeholder commitment to TULSA-PRO program objectives.
  • Identify and remove obstacles to program growth.
  • Partner with the Capital Sales Executive and Clinical Scientists on shared accounts, from launch handoff to expansion opportunities.
  • Track and report on program performance; keep CRM current and forecast accurately.
  • Represent TULSA-PRO® at marketing events, executive meetings, and presentations.
  • Ensure adherence to regulatory requirements, the AdvaMed Code of Ethics, internal SOPs, and Profound Medical policies.
  • Perform other duties as assigned.
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