Product Marketing Manager

Pluralsight
•$91,200 - $120,000•Remote

About The Position

Pluralsight is seeking a strategic, hands-on Product Marketing Manager to shape how the market experiences its products. The role defines product positioning, leads end-to-end go-to-market launches, and builds narratives that support adoption and revenue. It combines strategy and execution in a fast-paced, collaborative environment, partnering closely with Product, Sales, Marketing, and Customer Success to deliver business outcomes. The manager will develop differentiated messaging for enterprise and technical audiences, translate complex technical capabilities into clear value, and ensure consistency across customer touchpoints. The position also supports expansion, upsell, and retention; informs product and roadmap decisions with customer and market insights; contributes to pricing and packaging analysis; and enables customer-facing teams with sales materials and training. The role includes competitive intelligence and support for analyst relations. The role is primarily performed in an office or home office setting and involves standard computer-based work. Travel of up to 25% is expected. The position is associated with a blended work environment supporting collaboration, flexibility, and connection across teams.

Requirements

  • At least 5 years of B2B Product Marketing experience, or 3 or more years with an advanced degree.
  • Proven B2B enterprise product marketing experience working cross-functionally with Product, Sales, Marketing, and Customer Success.
  • Experience leading product launches, go-to-market efforts, and sales enablement, with a track record of driving growth, adoption, and measurable business results in a fast-moving environment.
  • Strong organization, diligence, and execution skills alongside strategic thinking.
  • Ability to build consensus, influence without authority, and confidently present recommendations to senior executives.
  • Comfort working in a fast-paced, growth-stage SaaS environment.
  • Open to travel up to 25% of the time.

Nice To Haves

  • Experience in learning platforms, developer tools, or other technical products.
  • Familiarity with SaaS business models or product-led growth.
  • Experience supporting analyst relations or briefings with firms such as Gartner, Forrester, or IDC.

Responsibilities

  • Own and execute go-to-market strategy for product and solution launches in partnership with Product, Sales, Marketing, and Customer Success; measure results and iterate to improve adoption and pipeline impact.
  • Develop differentiated positioning, messaging, and value propositions for key audiences and offerings, translating technical capabilities into clear, compelling narratives.
  • Ensure messaging is consistent and effective across customer touchpoints, including sales conversations, web content, and campaign content.
  • Develop messaging that supports expansion, upsell, and retention strategies.
  • Partner with Product to capture customer and market insights that inform messaging and roadmap decisions.
  • Contribute to pricing and packaging analysis and position bundled solutions for market impact.
  • Create and maintain sales enablement materials, including pitch decks, battlecards, and product collateral.
  • Lead training sessions so Sales and Customer Success teams can communicate product value and close deals effectively.
  • Gather and synthesize market and competitive intelligence, including buyer behavior and win/loss analysis, to strengthen positioning and sales strategy.
  • Support analyst relations by contributing to briefings and positioning for firms such as Gartner, Forrester, and IDC.

Benefits

  • Competitive compensation
  • Bonus eligibility
  • Comprehensive medical coverage
  • Unlimited PTO
  • Wellness reimbursement
  • Professional development funds
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