About The Position

VAST Data is seeking a Product Marketing Manager to lead marketing strategy for high-performance computing (HPC) customers. The role shapes positioning, messaging, and go-to-market strategy for this customer segment, working with cross-functional teams to ensure product solutions meet market needs and customer expectations. The successful candidate contributes to thought leadership, product and solution launches, and content that helps VAST’s field organization and partners drive opportunities. The role calls for customer focus, initiative, and a willingness to learn in a fast-paced environment. Responsibilities include developing compelling content; evangelizing product and solution value to customers and partners; leading go-to-market initiatives; creating product narratives and messaging; developing customer stories and testimonials; conducting customer research; and defining and reporting on key performance indicators. The posting describes the opportunity as a chance to grow skills and work experience at a fast-growing startup.

Requirements

  • At least 5 years of product marketing, solution marketing, or similar experience, preferably in Big Data and/or HPC solutions.
  • Fluency in industry trends, terminology, concepts, and technologies for HPC workloads.
  • Working knowledge of key market trends in AI/ML and related emerging technologies, with the ability to tailor value propositions and content to relevant customer values and concerns.
  • Excellent written and oral communication and presentation skills, including the ability to create and deliver effective presentations.
  • Ability to build end-to-end plans and manage execution across cross-functional teams.
  • Collaborative approach, motivation to work in a collaborative environment, and ability to build relationships with key stakeholders.
  • Experience defining and executing marketing programs and campaigns.
  • Ability to understand and communicate with technical and business audiences.
  • Ability to travel for industry conferences, customer visits, team offsites, and partner and sales meetings.

Nice To Haves

  • Bachelor's degree in Computer Science, Business, Marketing, or a related discipline.
  • At least 5 years of experience in software subscription or SaaS sales or marketing to Enterprise or Service Provider customers.
  • MBA preferred, but not required.

Responsibilities

  • Develop creative, compelling content, including product documentation, videos, webinars, presentations, FAQs, sales sheets, and blog posts.
  • Evangelize the product and solution value proposition with key customers and partners.
  • Orchestrate and provide leadership for go-to-market initiatives across marketing and sales to drive effective campaigns.
  • Build product narratives and outbound messaging, partnering with copywriters to bring messaging to life.
  • Cultivate, define, and own customer stories and value testimonials.
  • Drive customer research to deepen understanding of the user base and how to reach the target audience.
  • Define target KPIs and monitor, analyze, and report against them.
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