Product Marketing Manager

Wix•New York, NY

7d•$175,000 - $200,000•Hybrid

About The Position

Base44 is seeking an experienced, growth-oriented marketer to own an audience and be accountable for growing the company through it. The role involves understanding the audience, shaping the product to serve it, positioning Base44, and running campaigns and channel presence. The successful candidate will bring strong marketing instincts and experience with campaigns and growth experiments, and will use AI tools to work faster and build marketing solutions independently. The Product Marketing Manager will create campaigns, landing pages, product content, and customer stories; test messaging, creative, and audiences across channels; and build tools, automations, and AI workflows. The role also leads product launches with Product and Growth teams, including positioning, messaging, and go-to-market plans, and explores emerging AI models and tools for marketing applications. The position is based in the NYC area, with visits to the NYC office three times per week. The stated annual base compensation range is $175,000–$200,000, with company RSUs. The posting notes that final compensation may vary based on factors including location, shift, candidate profile, and qualifications. For U.S. employees, benefits include competitive medical, dental, and vision insurance, a retirement savings plan, wellness benefits, travel expenses, and subsidized lunch.

Requirements

Proven marketing experience as a product marketing manager at a B2C technology or growth-oriented company.
Demonstrated campaign experience acquiring new customers, entering new markets, or launching new products, with measurable results.
Strong audience and positioning intuition, with a focus on growth and new customer acquisition rather than only retention.
Genuine AI fluency, including experience building with tools such as Claude Code, Cursor, Replit, or similar.
High agency and independence, with the ability to own projects end-to-end with minimal supervision.
Strong written communication and the ability to simplify complex ideas and write compelling copy.
Comfort working quickly and amid ambiguity and shifting priorities.
Based in the NYC area and able to visit the NYC office three times per week.

Responsibilities

Own an audience and a growth number, managing work from strategy through execution and using AI to accelerate the process.
Create campaigns, landing pages, product content, and customer stories using AI fluency to increase speed and volume.
Run growth experiments across channels by testing messaging, creative, and audiences to identify what drives sign-ups and engagement.
Build tools, automations, and AI workflows to solve marketing problems.
Lead product launches with Product and Growth teams, including positioning, messaging, and go-to-market plans.
Monitor emerging AI capabilities, scout new models and tools, and apply them to marketing.