Marketing Manager

BLUE OPS INCWest Palm Beach, FL
Onsite

About The Position

Blue Ops, a division of Red Cat Holdings, is focused on advancing the future of maritime autonomy through a family of mission-ready Unmanned Surface Vessels (USVs) and integrated multi-domain capabilities. Operating at the intersection of defense, security, and next-generation robotics, Blue Ops delivers scalable, interoperable systems designed for real-world maritime operations. Blue Ops is seeking a Product Marketing Manager, Maritime Division to drive the positioning, messaging, and go-to-market success of our unmanned surface vessel portfolio. This role sits at the center of product, market, and customer—translating complex maritime autonomous technologies into compelling narratives that resonate with defense, government, and security stakeholders. Reporting directly to the President of Blue Ops, this individual will play a key role in shaping how our products are understood, adopted, and deployed in operational environments. The ideal candidate brings a strong foundation in product marketing and a passion for emerging technologies in maritime autonomy, robotics, and defense.

Requirements

  • 3–5 years of experience in product marketing, preferably within robotics, autonomous systems, defense, or security
  • Proven ability to communicate complex, technical concepts into clear, compelling messaging and campaigns
  • Experience supporting go-to-market initiatives and cross-functional product launches
  • Strong analytical skills with experience in market research and competitive analysis
  • Excellent written, verbal, and presentation skills with customer-facing confidence
  • Ability to thrive in a fast-paced, high-growth environment
  • Must provide proof of U.S. Citizenship or Permanent Residence and must not require sponsorship for export-restricted work authorization.

Nice To Haves

  • Familiarity with maritime operations, unmanned systems, or defense acquisition environments
  • Experience working with or marketing to DoD, government, or international defense customers
  • Understanding of multi-domain or integrated autonomous systems ecosystems

Responsibilities

  • Develop clear, differentiated positioning and value propositions for Blue Ops’ USV platforms and maritime capabilities
  • Translate technical product features into mission-relevant benefits for defense, security, and government customers
  • Conduct ongoing market assessments, including customer needs, industry trends, and competitive landscape
  • Identify opportunities for differentiation and inform product roadmap inputs
  • Partner with product line managers and leadership to define and execute go-to-market strategies for new and existing platforms
  • Support product launches, capability rollouts, and campaign execution
  • Collaborate with the broader Red Cat marketing team to align on integrated campaigns across digital, PR, and social media
  • Develop targeted content including product briefs, presentations, videos, and sales enablement materials
  • Support planning and execution of key industry events, demonstrations, and customer engagements
  • Represent Blue Ops in a customer-facing capacity, articulating product value and operational impact
  • Work closely with engineering, product management, and industry partners to ensure marketing accurately reflects product capabilities
  • Serve as the voice of the customer internally, bringing insights into product and messaging development

Benefits

  • Equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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