Product Marketing Analyst, Automotive/Physical AI

Samsung Semiconductor•San Jose, CA

5d•$124,000 - $186,000•Onsite

About The Position

Samsung Semiconductor's Automotive memory marketing team collaborates with leading automotive OEMs, Tier-1 suppliers, and ecosystem partners to expand Samsung’s memory business within the automotive sector. The team is responsible for understanding customer and market needs, supporting product and business strategies, developing pricing strategies, and coordinating with Sales, Business Enabling (FAE), and headquarters. The role's scope will expand to include Physical AI as automotive systems are integrated into robotics and other physical AI form factors.

Requirements

Bachelor’s degree or above required
3-6 years of related or equivalent experience in strategic planning or product marketing
In-depth understanding of either semiconductor memory industry or automotive industry
Strong verbal and written communication skills, including excellent presentation and public speaking capability
Strong analytical skills, ability to grasp complex financial, technical, and marketing information to develop strategies
Strong proficiency in Microsoft Excel and Power Point
Ability to create clear and professional presentations for internal and external audiences
Moderate domestic/international travel required (~5%)

Nice To Haves

Familiarity with Korean language and culture is a plus
Proficiency with AI tool for analytics and presentation materials

Responsibilities

Track & analyze automotive memory market trends, identify gaps and opportunities, and analyze/forecast by customer and segment TAM
Develop and manage pricing/allocation strategies to optimize supply utilization, support strategic customer priorities, and drive sustainable growth
Manage key customer projects throughout the lifecycle, from development and RFI/RFQ stage through qualification and mass production, acting as the primary entity for strategic pricing and supply planning
Conduct deep competitive analysis, collaborating with technical teams to develop product positioning and equip Sales teams with data-supported analysis to drive competitive edge and marketing plans
Scrutinize analyst reports, highlight key messages, and model competitive TAM/SAM as well as Market Share