Product Manager, Aquatics & Parks

Tremco Construction Products Group•Greensboro, NC

11d

About The Position

Modern Recreational Technologies® is seeking an experienced Product Manager to lead commercial execution across its Aquatics & Parks business segment, including the Ramuc®, Tuff Coat® and Woolsey® brands. Reporting to the Vice President of Commercial Innovation, the role is the primary commercial owner for the portfolio and translates enterprise strategy into segment-level execution. The Product Manager leads product and brand management, pricing, product roadmaps, commercialization, launches, trade show execution, forecasting support, sales enablement, and the annual marketing calendar. The role partners with Sales, RD&I, Operations, Finance, Digital Commerce, Content, and other cross-functional teams to develop products around customer and market needs, launch them effectively, and support them throughout their lifecycle. This is a high-impact, self-directed leadership position requiring business judgment, product management expertise, commercial acumen, and the ability to establish priorities and accountability across complex cross-functional initiatives. The position is designed for a senior commercial leader who can take ownership of the Aquatics & Parks portfolio, strengthen established brands, accelerate commercialization, and ensure the segment has the products, positioning, tools, and market support needed to compete successfully.

Requirements

At least 5 years of progressive experience in product management, brand management, commercial marketing, or a related commercial function.
Bachelor's degree in Marketing, Business, Chemistry, Engineering, or a related field.
Demonstrated experience with product portfolio management, pricing, commercialization, and new product launches.
Strong financial and analytical skills, including the ability to evaluate pricing, margin, forecasts, and commercial performance.
Strong oral and written communication skills.
Excellent organizational and project management skills.
Experience leading cross-functional teams and complex initiatives.
Ability to work effectively with RD&I, Sales, Operations, Finance, and technical teams.
Proficiency in Microsoft Word, Excel, PowerPoint, CRM systems, and business analytics tools.
Proven leadership experience in product management, commercial marketing, brand management, or a related commercial function.
Strong commercial acumen and demonstrated ability to manage product portfolios, pricing, product launches, and go-to-market initiatives.
Ability to translate customer, competitive, and market insights into actionable product and commercial strategies.
Highly organized and accountable, with the ability to lead cross-functional initiatives.

Nice To Haves

Advanced degree.
Experience in coatings, chemicals, aquatics, parks and recreation, recreational surfaces, industrial products, or a comparable technical market.

Responsibilities

Serve as the commercial leader and primary owner of execution for the Aquatics & Parks segment, aligned with the strategy established by the Vice President of Commercial Innovation.
Own product management across the portfolio, including lifecycle management, portfolio health, positioning, and identification of opportunities, gaps, and risks.
Lead brand management and execution, ensuring consistent positioning, messaging, visual identity, and customer experience across channels.
Develop and maintain product pricing strategies with Finance and Sales, including competitive benchmarking, margin considerations, channel dynamics, and annual price planning.
Develop and maintain product roadmaps based on customer needs, market intelligence, competitive activity, business priorities, and long-term portfolio strategy.
Lead commercialization and go-to-market execution for new and existing products, ensuring cross-functional readiness across RD&I, Operations, Sales, Digital Commerce, and Content.
Manage product launches from commercial approval through market introduction, including positioning, pricing, packaging, forecasting, training, collateral, digital readiness, and launch measurement.
Develop and maintain competitive intelligence and customer insights to support product, pricing, brand, and portfolio decisions.
Support demand forecasting and annual planning with market, product, launch, promotional, and customer insights.
Lead SKU rationalization and portfolio optimization to improve focus, operational efficiency, profitability, and customer experience.
Own commercial requirements for packaging, labeling, product literature, catalogs, sales collateral, technical support materials, and other customer-facing assets.
Develop and manage the annual Aquatics & Parks marketing calendar, coordinating launches, campaigns, promotions, customer communications, digital initiatives, and industry events.
Own trade show and event management, including objectives, product focus, messaging, booth requirements, staffing coordination, lead strategy, budgets, and post-event follow-up.
Work directly with RD&I and laboratory resources to communicate market requirements, prioritize development needs, provide commercial input, and support timely commercialization.
Develop and coordinate product and commercial training for Sales, distributors, customers, applicators, and other stakeholders.
Lead sales enablement by ensuring Sales has clear positioning, competitive tools, product knowledge, collateral, launch support, and customer-facing resources.
Partner with the Digital Commerce Manager to optimize Aquatics & Parks products across company websites, marketplaces, and other digital channels.
Partner with the Content Manager on product, brand, social, video, photography, PR, email, and campaign content aligned with segment priorities.
Monitor performance of launches, brands, pricing initiatives, campaigns, trade shows, and portfolio actions, and recommend corrective actions and future priorities.
Manage assigned commercial budgets and external resources, emphasizing measurable return, speed, and efficient use of company resources.