Product Manager, Apple Vision Pro

Apple•Cupertino, CA

About The Position

Apple combines product management and product marketing responsibilities in a cross-functional role that works with design, engineering, finance, legal, marketing communications, public relations, market research, sales, and support. The Product Manager will help shape the future of spatial computing with Apple Vision Pro, contribute to defining and driving the product, and be responsible for launching and marketing new and existing AR products and features. As part of Worldwide Product Marketing, the role represents customers throughout a product’s journey from concept through development to launch, applying insights to product development and helping bring products to users and developers.

Requirements

  • At least 4 years of experience in product management, product strategy, and/or product marketing, including experience managing a complex product portfolio.
  • Hands-on experience formulating product messaging and creating outbound marketing for technical and consumer audiences.
  • Experience partnering with engineering during early research and development to define product strategy and roadmap, and with marketing and public relations to craft positioning and define marketing activities.
  • Recent experience within the last 3 years in spatial computing/AR/VR, wearables, emerging hardware technologies, computer/display technologies, or an adjacent field.
  • Exceptional presentation skills and the ability to communicate with key stakeholders, media, and the public; synthesize information, apply critical thinking, and maintain composure under pressure.
  • Strong interest and knowledge in spatial computing/AR/VR technology and the Vision Pro customer experience, demonstrated through product use, knowledge of competitive trends, and/or an informed perspective on AR/VR users.
  • BS/BA degree.

Nice To Haves

  • Strong analytical abilities and uncompromising attention to detail, with the ability to work across technical detail and strategic business situations.
  • Ability to see the big picture while innovating down to the details.
  • Track record formulating product messaging and creating outbound marketing.
  • Exceptional interpersonal skills; thrives in collaborative projects, builds consensus, handles high-stakes decisions, and cuts through ambiguity.
  • Ability to balance multiple projects and thrive in a fast-paced, dynamic environment.
  • Proven oral and written communication skills, including the ability to understand technical concepts and explain them to non-technical partners.
  • Ability to travel domestically and internationally.
  • Experience in spatial computing, AR/VR/MR.

Responsibilities

  • Help define and drive Apple Vision Pro and the future of spatial computing.
  • Manage how new and existing AR products and features are launched and marketed.
  • Develop and apply customer insights to inform product development.
  • Partner with engineering during early research and development to define product strategy and roadmap.
  • Work with marketing and public relations to craft product positioning and define marketing activities.
  • Formulate product messaging and create outbound marketing for technical and consumer audiences.
  • Communicate with stakeholders, media, and the public, including developing keynote addresses.
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