Product Manager

Loblaw Companies LimitedToronto, ON

About The Position

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well®. At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong. Are you passionate about empowering advertisers with innovative solutions that drive measurable results? Loblaw Companies Limited is seeking a talented and driven Product Manager to join our growing Retail Media team, focusing specifically on the Advertiser Experience. In this pivotal role, you will be the voice of our advertisers, responsible for understanding their needs, pain points, and aspirations. You will define and deliver a product roadmap that provides best-in-class tools and features, enabling advertisers to seamlessly plan, execute, and measure their campaigns across our vast ecosystem. If you thrive in a fast-paced environment, possess a deep understanding of advertising technology, and love solving complex problems to create intuitive user experiences, we want to hear from you!

Requirements

  • Experience: 3+ years of product management experience, with a strong preference for experience in advertising technology, retail media, or advertiser-facing platforms.
  • Ad Tech Acumen: Solid understanding of the digital advertising ecosystem, including ad serving, campaign management, targeting, measurement, and reporting.
  • Product Execution: A proven track record of successfully shipping features and products through iterative development cycles, demonstrating a willingness to be hands-on and support teams as needed.
  • Collaboration & Influence: Experience working effectively in a highly matrixed environment, influencing cross-functional teams and stakeholders to achieve shared goals without direct authority.
  • Agile Expertise: Strong grasp of agile development methodologies and practices.
  • Communication Skills: Excellent verbal and written communication skills, with the ability to articulate complex technical concepts to non-technical audiences and present compelling product narratives.
  • Customer Empathy: A genuine passion for understanding user needs and advocating for the advertiser's perspective throughout the product development process.

Responsibilities

  • Define and Drive Advertiser Product Strategy: Own the end-to-end product lifecycle for advertiser-facing tools and features, from ideation and research to launch and iteration.
  • Deep Advertiser Understanding: Conduct thorough market research, competitive analysis in the ad tech space, and gather advertiser insights through interviews, data analysis, and usability testing to identify key pain points and unmet needs.
  • Roadmap & Backlog Management: Translate advertiser insights into clear product requirements and user stories. Actively manage and prioritize the product backlog, ensuring alignment with strategic goals and efficient execution by engineering teams.
  • Cross-Functional Collaboration: Partner closely with engineering, design, sales, marketing, data science, and other product teams to define, build, and launch high-quality advertiser solutions. Proactively identify and resolve dependencies with partner teams.
  • Foster a Culture of Innovation: Contribute to a dynamic team culture that values speed, candor, curiosity, and experimentation within the retail media product organization.

Benefits

  • We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.
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