Product Manager

AppLovin•Palo Alto, CA

About The Position

AppLovin is hiring a Product Manager in Palo Alto for a small, high-caliber founding team building a next-generation global content platform that helps people turn real-life experiences into valuable stories. Backed by AppLovin’s technology, data capabilities, and global reach, the Product Manager will be the voice of the user and own how the team learns about users and the US market. The role focuses on user conversations, market research, and feedback analysis, translating findings into clear insights that shape product decisions and the roadmap. The Product Manager will research how users behave, what motivates them to share and engage, and why they return, remain active, or drop off. The role partners closely with Engineering and Operations to translate findings into roadmap priorities, and presents recommendations to the team and leadership. The position has broad scope and autonomy in a small, collaborative founding-stage team.

Requirements

  • 3–6 years of experience in product management, product marketing, strategy and operations, consulting, user research, or a similar analytical role.
  • Experience working in early-stage or fast-growing teams, taking on broad scope, and moving work forward independently.
  • Strong initiative and ownership, including the ability to identify problems and opportunities and drive them to results.
  • Strong understanding of culture, trends, and how people use social and content apps.
  • Warm, approachable interpersonal style and the ability to help interviewees feel at ease and share thoughtful, honest answers.
  • Strong product sense, curiosity about apps, and interest in evaluating what makes products effective or ineffective.
  • Ability to synthesize unstructured qualitative input into clear, actionable conclusions.
  • Comfort with data and ability to pair qualitative findings with usage metrics.
  • Comfort working with ambiguity in a fast-moving environment.

Nice To Haves

  • Experience with consumer, social, community, or content products.
  • Background in consulting, market research, or user research.
  • Experience analyzing app store reviews or support data at scale.
  • Interest in a long-term career in product management.

Responsibilities

  • Independently plan and conduct user research, including recruiting participants, interviewing them, and synthesizing findings.
  • Conduct market and competitive research on the product and its features, including using other apps to understand what works and why.
  • Organize feedback from support tickets, Apple App Store and Google Play reviews, and community channels into structured product insights.
  • Investigate why users return, remain active, or drop off, and recommend specific actions to improve retention and engagement.
  • Identify what motivates users to share, engage, and return, and propose distinctive, culturally resonant features.
  • Partner with Engineering and Operations to translate insights into roadmap priorities.
  • Present research findings and recommendations clearly to the team and leadership.
  • Build a repeatable system for turning raw feedback into prioritized insights.
  • Use research to influence which features the team builds, changes, or cuts.
  • Combine qualitative insights with usage data to improve returning and active users.

Benefits

  • Founding-stage opportunity with direct visibility and impact on a global consumer product.
  • Broad early scope, autonomy to own problems end to end, and the opportunity to shape the product.
  • Small, collaborative team where ideas are debated openly and ownership is real.
  • Access to AppLovin’s scale, technology, and resources.
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