Product Manager - GTM Product

Owner.com

7d•$190,000 - $230,000•Remote

About The Position

Owner is building the agentic system for the next era of small business software — and we need a GTM Product Manager to own the systems that power how we grow. This isn't a traditional PM role. You'll be the product owner for the infrastructure that finds restaurant owners, understands their intent, delivers the right message at the right moment, moves them into trials, and converts that demand into ARR. Think acquisition funnels, lifecycle signals, billing flows, and AI-powered engagement — all working together as one system. You'll work across product, data, RevOps, lifecycle marketing, and GTM execution to build and ship the revenue engine. If you've spent your career at the intersection of CRM, modern tooling (Clay, Apollo, Salesforce), and AI — and you're frustrated maintaining someone else's stack when you'd rather architect your own — this is that role. This role is 100% remote and can be based anywhere in the United States or Canada.

Requirements

5+ years of product management experience
Ability to get things done: you have a track record of shipping software that made a difference for your customers
Excellent product sense: you have a good understanding of what makes for a high-quality product and are opinionated about what solutions will be successful
Deep customer empathy: you care about helping your customers and are skilled at performing research to uncover their true needs
Strong data fluency: you effectively gather and integrate quantitative and qualitative data to inform your decision-making and update your intuition
Proficiency handling ambiguity: you make sure your goals are clearly defined and display significant independence in achieving them
Clear written and verbal communication: you’re a force for clarity and alignment, ensuring everyone’s on the same page
Competence with technical complexity: you can understand the high-level architecture of a product and its implications for the customer experience, and you’re comfortable talking with engineers about project scope and tradeoffs

Nice To Haves

Experience at the intersection of CRM, modern tooling (Clay, Apollo, Salesforce), and AI

Responsibilities

Increase total ARR contribution by building the infrastructure that helps Owner identify, route, nurture, convert, and retain high-quality demand
Build and improve billing systems, CPQ flows, Salesforce syncs, RevOps integrations, data stacks, lifecycle marketing engines, and internal communication workflows
Evolve Salesforce infrastructure toward a headless architecture that gives engineering and GTM teams more flexibility to build on top of it
Build the platform that enables Growth, Sales, and Launch teams to apply AI across their funnels — making every stage faster, smarter, and more efficient
Create a unified lead funnel spanning Growth, landing pages, Unified Sales Register, lifecycle messaging, and Sales and Launch workflows
Partner with Engineering, Analytics, RevOps, Sales, Marketing, Partnerships, Finance, and Launch to make the growth engine faster, clearer, and more reliable
Build the instrumentation, dashboards, and operating cadence that give the team real-time visibility into what's working, where leads are stalling, and which bets are driving trials and ARR