Product Manager, AI & Marketing Technology

Hub International InsuranceChicago, IL
Remote

About The Position

This role supports product management for the marketing organization's AI program, focusing on defining what to build, how new tools and applications are adopted across disciplines, and how to measure their impact. The role also involves maintaining a system-level view of the marketing technology stack, tracking platform usage and overlap, and providing recommendations to the VP. This function formalizes a key focus within Marketing Operations, moving AI work from proofs of concept and fragmented experimentation towards scaled, owned infrastructure with product development and execution rigor. The goal is to measure what's working, embed AI into everyday workflows, and shape the future of AI within HUB from a marketing perspective.

Requirements

  • 5+ years of experience supporting or owning a technology platform, product, or systems roadmap, ideally within marketing or a related function.
  • Product Management or Project Management experience, with experience in agile, kanban frameworks, etc.
  • A track record of building intake, workflow, or measurement infrastructure that teams adopt.
  • Experience building new programs or processes from the ground up, not just optimizing existing ones.
  • Comfort evaluating and speaking to non-technical stakeholders about technical tradeoffs and platform decisions.
  • Exposure to measuring adoption, productivity, or return on investment for a tool or program.
  • Bachelor's degree (4-year degree).

Nice To Haves

  • AI-specific experience and relevant certifications (e.g., prompt engineering, AI governance, or platform-specific credentials) are a plus, not a requirement.

Responsibilities

  • Support the roadmap for Marketing AI initiatives, moving from pilot projects to systemic, owned infrastructure.
  • Manage the Marketing AI intake, triage, and publishing pipeline, including testing, review, and enterprise publishing.
  • Lead the Marketing AI Task Force, including use case tracking, training, and cross-functional coordination.
  • Track impact measurement across teams, including time savings, adoption, and return on investment.
  • Serve as the marketing point of contact for enterprise AI initiatives, partnering with stakeholders on publishing, naming, and access governance.
  • Identify transformational, multi-step AI initiatives in partnership with the VP.
  • Maintain a current view of the full marketing technology stack, including platform capabilities and overlaps.
  • Track platform performance against team needs and surface recommendations on additions, consolidations, or retirements for the VP's review.
  • Flag duplicative tools before renewal or purchase decisions.
  • Support tool owners with a system-level perspective while leaving contract ownership and vendor relationships with the requesting team.
  • Support the VP, Marketing Operations, in maintaining the AI governance policy and approval process.
  • Build and maintain the AI playbook, training materials, and FAQ resources.
  • Support enterprise AI initiatives that touch marketing, translating enterprise direction into team-level application.

Benefits

  • health/dental/vision/life/disability insurance
  • FSA, HAS and 401(k) accounts
  • paid-time-off benefits such as vacation, sick, personal, floating holidays and company holidays
  • eligible annual bonuses
  • equity
  • commissions
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