Product Marketing Manager - AI

AlphaSense

11h•$85,000 - $98,000•Hybrid

About The Position

AlphaSense is seeking a Product Marketing Associate to join its AI product marketing team. This role will support go-to-market strategies for a key area of the AlphaSense platform, focusing on AI capabilities. The position is newly created due to the rapid pace of AI development and the increasing importance of feature adoption. The role offers broad exposure to various product marketing functions, including launches, adoption campaigns, sales enablement, customer education, and market intelligence. The associate will collaborate closely with product, revenue, and marketing teams, gaining significant visibility within the organization from the outset. The team is embedded in a fast-paced and commercially impactful area of the product, with a strong track record of internal growth and employee retention.

Requirements

2-3 years in a product marketing role or adjacent (product management, solutions engineering, customer success) -- ideally at a B2B SaaS company where AI for knowledge work was central to the product, not peripheral.
Strong track record of leveraging customer insights to inform messaging, product development, and campaign strategies.
Excellent verbal and written communication skills, with a knack for translating complex concepts into clear, compelling messaging.
Ability to synthesize product usage data and customer feedback into actionable insights and recommendations. Comfortable working with tools like Tableau, Gong, or similar.
Strong ability to articulate product/market value propositions and contribute to product strategy.
Takes ownership, flags blockers early, and finds a way forward.

Responsibilities

Own the launch of select AI features from positioning through execution, developing messaging, GTM strategy, and market narrative for smaller launches, with increasing ownership of bigger launches over time.
Collaborate with revenue, enablement, and marketing teams to drive the success of adoption and education programs that build awareness and adoption of new AI features via a connected narrative.
Partner closely with product managers to stay informed on roadmap developments and support strategic initiatives within assigned product areas.
Monitor campaign, revenue, or product performance and analyze customer feedback, bringing insights to influence product roadmap, messaging, and go-to-market strategies.
Build and maintain a repeatable process for synthesizing market signals, competitive developments, and customer feedback into clear summaries that inform product and executive stakeholders.