Principal Product Designer

Urban Ridge Supplies•New York, NY
•Hybrid

About The Position

The Principal Product Designer is the most senior design role in the product organization, responsible for the strategy and execution of complex, high-impact product initiatives. The role works at the intersection of product vision, engineering constraints, and customer needs, solving ambiguous problems that shape the platform. The designer defines strategy for a product pillar and influences decisions across multiple teams. Depending on experience and organizational needs, the role may be a strategic individual contributor or include managing and mentoring a small team of senior designers. The position owns long-term UX vision and the end-to-end design lifecycle for challenging product areas, with a focus on scalable, accessible, measurable solutions. It influences stakeholders across Product, Engineering, Data Science, and executive leadership; leads and contributes to the Design System; and partners with Research and Data teams to turn qualitative and quantitative insights into design hypotheses and measure impact. On the management track, the role also hires, mentors, and coaches senior and staff-level designers and oversees their projects at a strategic level.

Requirements

  • 10+ years of progressive experience in Product Design, UX Design, or Interaction Design.
  • A proven record of launching complex products that deliver significant business results.
  • Experience defining and driving design strategy for an entire product vertical or platform, including foundational problems spanning multiple teams.
  • An outstanding portfolio demonstrating mastery of the design process, systemic thinking, data-informed strategy, and executive communication.
  • Deep understanding of modern software architecture, technical constraints, and front-end frameworks.
  • Exceptional ability to explain complex design concepts, strategies, and trade-offs to non-design audiences, including C-level executives.
  • Ability to thrive in ambiguous, fast-paced environments and lead design efforts without heavy managerial oversight.
  • Deep expertise designing integrated SaaS workflow tools and platforms for business and consumer users, with an understanding of design’s impact on conversion, adoption, and retention in a subscription model.

Nice To Haves

  • Familiarity with Generative AI tools and processes for rapidly iterating on concepts and designs.
  • Experience using AI-driven analysis of customer feedback, research data, and usage patterns to expedite data-informed design decisions.
  • For candidates pursuing the management track: 3+ years of experience managing and developing designers, with a focus on coaching senior talent.

Responsibilities

  • Define the long-term UX vision and design strategy for a major product pillar, aligned with company objectives and anticipated user and market needs.
  • Own the end-to-end design lifecycle for ambiguous and technically challenging product areas, delivering scalable, accessible, and measurable solutions.
  • Influence stakeholders across Product, Engineering, Data Science, and executive leadership to build consensus and drive decisions.
  • Lead and contribute to the Design System by identifying gaps and developing foundational patterns and design principles.
  • Partner with Research and Data teams to synthesize quantitative and qualitative information into actionable design hypotheses and measure the impact of strategic design efforts.
  • On the management track, hire, mentor, and coach a small team of senior and staff-level product designers.
  • On the management track, provide strategic direction and oversight for direct reports’ projects, ensuring alignment with product strategy and Design System standards.

Benefits

  • Generous paid time off policy.
  • Competitive benefits package supporting the health and well-being of employees and their families.
  • Career growth opportunities, including stretch assignments, coaching, and professional development.
  • Hybrid work model combining remote work with access to office locations for in-person collaboration, live training, and socializing.
  • Diversity and inclusion programs and educational opportunities.
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