Principal Engineer-Marketing

Microchip Technology Inc.•Chandler, AZ

About The Position

Join Microchip Technology’s Aerospace & Defense team as a Principal Engineer-Marketing, supporting advanced semiconductor product strategy, market architecture, customer adoption, design wins, positioning, launch, roadmap, and lifecycle direction. The role defines product, market, customer, technical, and lifecycle approaches within an approved domain, working across design, applications, sales, product, quality, operations, finance, communications, customers, and leadership teams to deliver differentiated products, technical value, customer adoption, and lifecycle performance. The position is suited to candidates with at least 10 years of relevant experience in semiconductor product marketing, applications engineering, product management, technical marketing, customer support, or a related field. It provides principal-level technical guidance; organizational product strategy and final commercial authority require explicit approval. Travel is listed as 0%–25%.

Requirements

  • Bachelor’s degree in Electrical Engineering, Electronics Engineering, Computer Engineering, Computer Science, Business, Marketing, or a related field, with 10 or more years of relevant experience in semiconductor product marketing, applications engineering, product management, technical marketing, customer or field support, market analysis, product validation, launch, or closely related equivalent experience.
  • Demonstrated analytical thinking, product and market judgment, technical problem solving, customer orientation, data analysis, technical communication, cross-functional collaboration, and quality focus.
  • Ability to work with complex semiconductor product, application, competitive, customer, business, and lifecycle information.
  • Employment stability, reliability, and sustained accountability in prior roles.
  • Effective teamwork and cross-functional collaboration.
  • Integrity and accuracy in representing qualifications, experience, and credentials.

Nice To Haves

  • Experience with semiconductor product marketing, applications engineering, product management, technical marketing, customer support, or design-win activity.
  • Experience with market and competitive analysis, product positioning, pricing inputs, forecasts, business cases, technical collateral, demonstrations, evaluation platforms, or product launches.
  • Experience translating customer and market needs into product requirements, validation plans, roadmaps, or lifecycle actions.
  • Master’s degree in Electrical Engineering, Electronics Engineering, Computer Engineering, Computer Science, Business, Marketing, or a related field.

Responsibilities

  • Define product, market, application, customer, positioning, validation, launch, and lifecycle strategy within an approved product domain.
  • Translate market, customer, technology, competitive, quality, supply, and business needs into scalable product requirements and roadmap recommendations.
  • Architect advanced evaluation, demonstration, validation, technical-content, customer-engagement, and design-win approaches.
  • Guide complex tradeoffs involving functionality, performance, ecosystem, customer value, differentiation, cost, supply, risk, investment, and schedule.
  • Lead critical cross-functional customer and product investigations and drive evidence-based closure.
  • Establish technical standards, product-claim evidence, review practices, market intelligence, and methodology improvements within the approved domain.
  • Influence design, applications, sales, product, quality, operations, finance, communications, customer, and leadership decisions through decision-ready evidence.
  • Provide principal-level technical guidance; organizational product strategy and final commercial authority require explicit approval.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service