Premium Sales Manager

Churchill Downs IncorporatedLouisville, KY
Onsite

About The Position

In this role as Premium Sales Manager at Churchill Downs Racetrack (CDRT), you will be responsible for building relationships with premium and VIP customers to provide excellent customer service and drive new sales of our world-class Premium areas, focusing primarily on the Kentucky Derby and Oaks. You will reach out to potential prospects, clients, referrals, and networking relationships to renew and sell new premium offerings to both companies and consumers. This position will also help with the overall day-to-day needs and processes of the Premium Business department to ensure we are set up for success and have the ability to provide an unsurpassed level of customer service.

Requirements

  • Proven premium sales experience managing both processes and the sales performance required of such a position at a sports or entertainment venue, with vast amounts of knowledge about entertaining, selling, and servicing Premium & VIP customers is preferred.
  • Proficient in basic software programs
  • Creative and enthusiastic with excellent interpersonal skills
  • Available to work race days and special events
  • Possess a willingness to work long hours, evenings, weekends, and holidays.
  • Must demonstrate prior experience in dealing with high-level clients including dignitaries, officials, celebrities, premium ticket holders, club members, high-stakes wagerers, and/or members of the thoroughbred racing community.
  • People-oriented, able to multi-task, organized, motivated and detail focused
  • Prior interaction with the public and/or working knowledge of the horse racing industry preferred
  • Proficiency in Microsoft Office and other related software and open to learning new technologies
  • Ability to communicate effectively (oral & written) with all types of clients, co-workers, and the general public.
  • Ability to communicate effectively under pressure and when working under a deadline.
  • Knowledge to apply mathematical operations to such tasks as analyzing costs, return on investment, and analyzing metrics and statistics in comparison to company goals and performance.
  • Ability to define problems, collect data, establish facts and draw valid conclusions.
  • Ability to interpret directions and technical diagrams.
  • When dealing with prospects and clients, the employee must show discretion when making recommendations regarding options and event details for a Churchill Downs Racetrack event.

Nice To Haves

  • A Bachelor’s degree (B.A.) from a four-year college or equivalent combination of education and experience is preferred.

Responsibilities

  • Meet or exceed all new sales goals provided by the Executive Team
  • Sell all the Premium offerings that Churchill Downs Racetrack has via outbound prospecting
  • Prospect to create new leads via creative new methods as well as traditional sources
  • Host and conduct sales calls and presentations both virtually and in-person
  • Perform skilled deal closings and information sessions
  • Assist with Kentucky Derby and Oaks processes as well as servicing customers on all race days
  • Service existing Premium members with world-class customer service and facilitate their renewals
  • Work alongside other members of the Premium Business team to enhance the sales & service culture and provide a world-class experience to our customers
  • Lead and help maintain the growth of our CRM initiatives
  • Assist with all administrative needs of the Premium Business team to ensure proper procedures are followed
  • Address customer issues and ensure effective short-term and long-term problem resolution
  • Provide timely feedback to the company regarding service failures or customer concerns
  • Collaborate with all departments to facilitate all Kentucky Derby and Oaks ticketing/seating needs
  • Other duties as assigned
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