Performance Insights & Business Analytics Lead

Microsoft•Redmond, WA

1d•$106,400 - $203,600

About The Position

The Performance Insights & Business Analytics Lead turns market, retail, and business-performance data into decisions that accelerate Windows Consumer growth. The role explains what is happening, why it is happening, and which actions are most likely to improve share, conversion, returns, and consumer preference. Working across Category, Growth & Compete Planning, Finance, regional teams, and the field, this individual contributor builds a trusted view of performance by Collection, price band, retailer, and door. Success means identifying the most important interventions and measuring whether they work. Windows Consumer Category drives worldwide Windows Consumer business growth by connecting category strategy, portfolio and competitive planning with go-to-market execution across OEMs, silicon partners, retailers, and regional teams. Performance & Operations owns the operating system for turning strategy into measurable results: maintaining a single source of truth for performance, running the business rhythm of targets, reviews, and decisions, and converting insights into actions and investment reallocations that improve share, quality, and brand trust. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. Employees bring a growth mindset, innovate to empower others, and collaborate toward shared goals. Microsoft’s values include respect, integrity, and accountability, with a culture of inclusion where everyone can thrive at work and beyond.

Requirements

Bachelor’s degree in Business Administration, Marketing, Finance, Engineering, or a related field and 4+ years of experience in business consulting, sales, sales operations, IT, account management, business development, marketing, IT field sales, or a related field, or equivalent experience.
3+ years of experience in near-term strategy (1–2 years out), management consulting, or finance.
Experience analyzing business and market performance using retail sell-through, point-of-sale, third-party market data, and execution signals to develop forecasts, assess effectiveness, and translate insights into actionable recommendations.
Knowledge of consumer PCs, consumer electronics, or OEM and retail partner ecosystems, including competitive dynamics across Windows, Apple, and Google.
Experience defining dashboard requirements, establishing common performance metrics, and enabling reporting-platform adoption across field organizations.
Proficiency with Power BI, Excel, and analytical datasets using SQL or equivalent tools.
Ability to communicate concise executive narratives and influence decisions across functions and regions.

Nice To Haves

Bachelor’s degree in Business, Finance, Economics, Computer Science, or a related field and 6+ years of marketing, strategy, sales, program management, project management, business planning, consulting, finance, economics, and/or partner organization experience, or equivalent experience.
6+ years of experience in business analytics, market or competitive intelligence, category insights, performance management, or commercial strategy within consumer technology, retail, or channel businesses.

Responsibilities

Diagnose share wins and losses by Collection, price band, retailer, and door, connecting performance to assortment, availability, placement, promotions, reviews, returns, and competitor actions.
Distinguish structural issues from short-term fluctuations and recommend focused interventions.
Develop forecasts, cause-and-effect hypotheses, and attribution models to assess the impact of promotions, placement, hero-device focus, and Tier quality improvements.
Establish baselines, evaluate incrementality, and translate findings into recommendations for investment, portfolio, and execution priorities.
Maintain a current competitor and retailer signal deck with clear triggers for action; identify emerging shifts in pricing, assortment, promotional intensity, positioning, and consumer sentiment.
Partner with Growth & Compete Planning to propose competitive counter-moves and assess their effectiveness.
Deliver weekly and monthly “so what / now what” readouts that explain performance, surface risks and opportunities, recommend reallocations and pivots, clarify trade-offs, and track outcomes.
Own the business architecture and functional specifications for Windows Consumer performance dashboards, including KPI definitions, data requirements, reporting views, and drill-downs.
Partner with BI and data teams on dashboard delivery and quality, and promote adoption with the field through enablement, feedback loops, and advocacy for a consistent, trusted view of performance.
Embody Microsoft’s culture and values.