PCP/Endo Business Specialist - St. Louis, MO

Boehringer Ingelheim•Saint Louis, MI

About The Position

The PCP/Endo Business Specialist develops and implements a plan to maximize net sales of BIPI and co-promoted diabetes products, consistent with direction from BIPI commercial leadership and company guidelines, policies, and directives. The role works with targeted healthcare providers and community hospitals, and may also support teaching, federal, and military hospitals, managed healthcare facilities, group purchasing organizations, integrated delivery networks, and other customers. The specialist uses product knowledge and sales skills to influence healthcare professionals, deliver brand strategies and marketing messages, and build customer relationships through in-person and digital channels. The position requires territory planning, payer and formulary engagement, speaker and advocate development, resource and budget management, coordination with co-promotion partners and customer-facing colleagues, and compliance with applicable laws and company policies. The employee must be able to travel throughout the territory, including periodic overnight travel, and work flexibly to accommodate customer schedules and evening speaker programs. The posting also lists requirements for an Executive PCP/Endo Business Specialist, including a higher minimum experience threshold of five years; the regular PCP/Endo Business Specialist requirements specify a minimum of two years of relevant experience. A bachelor's degree is preferred for both.

Requirements

  • For the standard role: at least two years of successful sales and/or marketing experience in the pharmaceutical or healthcare industry, pharmacy, B2B, customer engagement services, or equivalent.
  • For the Executive role: at least five years of successful sales and/or marketing experience in the pharmaceutical or healthcare industry, pharmacy, B2B, customer engagement services, or equivalent.
  • History of successful performance.
  • Meet expectations for the key competencies required for the role.
  • Proficiency in Excel, Word, Outlook, and database applications.
  • Ability to travel, potentially including overnight travel.
  • Reside in the territory geography or be willing to relocate, subject to exceptions granted by senior sales leadership.
  • Valid driver's license and acceptable driving record.
  • Authorization and ability to drive a company-leased vehicle or authorized rental vehicle.
  • Ability to meet the stated physical, visual, and mental demands, including daily territory travel, multiple customer visits, intermittent repetitive lifting up to 40 pounds, and passing the state motor vehicle vision requirement.
  • Ability to learn and retain complex material, pass tests on product and disease knowledge, and accurately deliver compliant verbal content to physicians.
  • At least 40 hours per week, with morning and evening flexibility as needed and ability to work in a self-directed environment.
  • Proficiency in remote customer engagements and ability to deliver clear, compliant presentations through video, phone, and digital media.
  • Eligibility and authorization under applicable U.S. Export Laws to be employed by the company and to receive any technology required or made accessible in the role.

Nice To Haves

  • Bachelor's degree from an accredited institution is preferred.
  • Experience in the diabetes therapeutic area is preferred.

Responsibilities

  • Develop and implement a territory business plan to maximize net sales of BIPI and co-promoted diabetes products in alignment with commercial leadership direction and company guidelines.
  • Use product knowledge and selling skills to influence targeted healthcare professionals to support promoted diabetes products and execute brand strategies and marketing messages appropriately.
  • Coordinate and maintain effective communication with co-promotion partners and BIPI employees.
  • Prepare pre-call plans, tailor discussions to customer needs and opportunities, develop customer networks, follow up accurately and promptly, and build customer trust.
  • Use appropriate sales training techniques to facilitate customer decision-making and engage healthcare providers through personal and non-personal channels according to customer preferences.
  • Identify relevant health plans and discuss payer conditions, copays, and formulary access with customers.
  • Work with Managed Care Area Managers and an extended team to generate and sustain product support on managed care organization formularies and to implement continuation-of-care approaches.
  • Analyze territory information and local market conditions to optimize business plans, customer calls, and resource allocation.
  • Plan and monitor use of samples, copay cards, speaker-program funds, and in-office meal funds; adjust implementation plans and leverage opportunities aligned with territory and brand tactics.
  • Use analysis tools to plan activity, report and monitor resource use, maintain account and customer records, complete administrative responsibilities, and complete required sales training.
  • Identify thought leaders, innovators, advocates, and trained speakers; develop speaker and advocacy plans, manage programs and budgets within standards, and provide feedback and follow-up to speakers and attendees.
  • Collaborate with account teams, medical teams, and other customer-facing roles to meet customer needs and sales objectives, including during account ownership transitions.
  • Conduct all business in compliance with applicable regulations and company policies; promptly report observed violations and maintain high ethical and professional standards.
  • Conduct customer engagements remotely using video conferencing, phone, and digital media, delivering clear and compliant presentations and building relationships that support live and virtual engagement.
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