About The Position

The Partner Manager manages, retains, and grows a portfolio of advertising partners across agency and/or direct advertiser relationships. The role combines consultative account management, digital marketing expertise, and data-driven optimization to deliver measurable business outcomes and long-term partner success. Serving as a trusted advisor, the Partner Manager develops an understanding of partner business objectives and turns campaign performance into actionable insights and strategic recommendations. The position involves stakeholder management, fluency in digital advertising KPIs, and oversight of multiple active campaigns while driving revenue growth and partner satisfaction. Partner Managers collaborate with Sales, Product, Operations, and Leadership teams to align strategy, support revenue forecasting, and improve processes. Depending on role designation, the position may support digital managed growth programs, agency portfolios, or direct advertiser accounts.

Requirements

  • A bachelor's degree in Marketing, Digital Media, Media Studies, Advertising, Public Relations, Communications, Business Administration, or Sales, or at least 1 year of experience in Digital Marketing, Sales, and/or Account Management.
  • Strong written, verbal, and presentation communication skills.
  • Ability to manage multiple priorities in a fast-paced, metric-oriented environment.
  • Comfort working with data, performance metrics, and insights to inform decisions and recommendations.
  • Strong interpersonal skills and a collaborative, team-first mindset.

Nice To Haves

  • Bachelor's degree.
  • Experience managing client, customer, or partner relationships in a performance-driven environment.
  • Familiarity with digital advertising platforms and performance marketing concepts.
  • Experience using CRM tools such as Salesforce to manage accounts, pipelines, and reporting.
  • Hands-on experience managing or analyzing campaigns on online advertising platforms such as Meta, Google, Pinterest, TikTok, Snapchat, or X.
  • Experience working with advertising agencies or managing direct advertiser portfolios.
  • Strong understanding of digital marketing fundamentals, funnel strategy, attribution models, and media KPIs.
  • Proven ability to meet or exceed sales, growth, or retention targets.
  • Strong analytical, storytelling, and insight-generation skills.
  • Experience leading virtual or in-person consultative conversations.
  • Proficiency with Excel, Salesforce, and Google Workspace or Microsoft Office tools.

Responsibilities

  • Serve as the primary point of contact and strategic advisor for direct advertiser partners.
  • Own the end-to-end partner lifecycle, including onboarding, activation, optimization, renewal, and expansion.
  • Translate advertiser business objectives into effective digital advertising strategies through consultative discussions.
  • Identify and execute upsell and cross-sell opportunities to drive revenue growth.
  • Manage a portfolio of new and existing digital advertising partners, supporting campaign performance and partner satisfaction.
  • Retain and grow revenue by identifying upsell, cross-sell, reactivation, and expansion opportunities.
  • Understand partner business goals and translate performance data into strategic recommendations.
  • Track, analyze, and report on advertising and business metrics, including CPA, ROI, ROAS, CPC, and conversion performance.
  • Optimize and troubleshoot digital advertising campaigns to improve outcomes and long-term partner value.
  • Maintain accurate account records, partner communications, and pipeline activity in CRM systems.
  • Collaborate with Sales, Product, Operations, and Leadership teams to align strategy and performance goals.
  • Communicate product updates, beta programs, and feature enhancements to partners and internal stakeholders.
  • Meet or exceed individual and team performance KPIs and revenue targets.
  • Support peers and share best practices as part of a collaborative team.

Benefits

  • Medical coverage
  • Dental insurance
  • Vision insurance
  • Long-term disability coverage
  • 401(k) plan
  • Paid time off
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