Paid Search Manager

Moroch Partners • Dallas, TX

2d

About The Position

The Paid Search Manager oversees execution of search advertising campaigns for clients, manages multiple client accounts day to day, develops account strategy, and handles reporting and analysis. The role aims to achieve and exceed client goals through best-in-class search engine marketing practices. This is an exempt position.

The manager works across entertainment, lead generation, services, quick-service restaurant (QSR), and retail verticals. The position is preferred to be local to the Dallas, Texas area, but remote employees may be considered. Local and remote employees may be expected to travel for internal or client meetings up to 15% of the time.

Requirements

• At least 3 years of related work experience managing SEM/PPC campaigns on Google and Bing.
• Bachelor’s degree or equivalent work experience.
• Strong analytical skills and proficiency in Microsoft Excel.
• Experience with Google Ads, Bing Ads, Google Analytics, Search Ads 360, DoubleClick Manager, Kenshoo, Marin, or similar platforms.
• Strong verbal and written communication skills.
• Team-player attitude.
• Self-motivation and interest in learning new tools and technology.

Nice To Haves

• Experience with retail or service SEM accounts.
• Agency experience.
• Experience working across Performance Max, Demand Gen, and App campaigns.
• Local availability in the Dallas, Texas area is preferred; remote employees may also be considered.

Responsibilities

• Manage paid search media for clients across entertainment, lead generation, services, QSR, and retail verticals.
• Execute account strategies, including keyword development, ad creation, promotion launches, A/B testing, budget management, and bid management.
• Set up campaigns with performance tracking against targets and make consistent optimizations.
• Pull data, perform analysis, and prepare weekly client reports.
• Support day-to-day communication with team members, vendors, and clients.
• Manage, cleanse, and optimize feeds for Google Shopping when applicable.
• Recommend testing strategies and optimizations to improve campaign performance.
• Troubleshoot issues.
• Build client and vendor relationships by listening to client goals and providing strategies and results that support those goals.
• Develop relationships with Google and Bing representatives.
• Work daily in platforms such as Google Ads, Bing Ads, and Search Ads 360.
• Participate as part of a larger media team in team meetings and brainstorming sessions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level