Manager, Paid Search

Adelphi Group•New York, NY
•$90,000 - $95,000•Hybrid

About The Position

The Manager, Paid Search translates senior-level digital strategy into daily tactical execution, developing and executing search campaigns for high-profile brands. This role serves as a day-to-day client lead, communicating campaign outcomes, insights, reporting, and optimization recommendations. It works closely with search leadership and other digital channels to support a multi-channel strategy, and helps ensure strong tactical execution through training, coaching, delegation, and feedback. The position also leads client presentations and oversees reporting and analysis.

Requirements

  • Substantial experience in paid search.
  • Substantial experience with Google, Bing, and other search partners.
  • Substantial experience with at least one bidding platform, such as Marin, Kenshoo, or SA360.
  • Substantial experience with Microsoft Excel, Word, and PowerPoint.

Nice To Haves

  • Experience in an agency environment.
  • Ability to multitask and handle other duties as assigned.
  • Excellent writing skills and attention to detail.
  • Basic storytelling ability and ability to lead virtual and in-person presentations.

Responsibilities

  • Work with the search director and Search Lead to develop campaign strategies and execute search campaigns against those strategies.
  • Lead polished, energetic virtual and in-person presentations, incorporating storytelling.
  • Set expectations, train team members, delegate tasks, and provide feedback.
  • Liaise between search and other digital channels to contribute to a multi-channel approach and strategy.
  • Oversee client reports and analysis.
  • Handle most day-to-day client communications regarding insights, reporting, and optimization recommendations.
  • Assist in developing points of view (POVs).

Benefits

  • Medical coverage
  • Dental coverage
  • 401(k) plans
  • Flexible spending
  • Life insurance
  • Disability coverage
  • Employee discount program
  • Employee stock purchase program
  • Paid family benefits
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