Manager, Paid Search

Adelphi Group • Los Angeles, CA

3d • $90,000 - $100,000 • Hybrid

About The Position

The Manager, Paid Search utilizes specialized knowledge to execute tasks, lead smaller projects, or oversee specific components of larger initiatives. The role addresses non-routine problems and contributes to process improvements by applying technical or professional expertise. Decision-making is informed by established practices and past experience. The position may also oversee the daily activities of team members in a specific area, ensure task completion, and coordinate with other supervisors as necessary.

The role drives measurable business outcomes by amplifying online presence and optimizing performance across digital channels, including paid and organic search, social, programmatic, addressable media, and e-commerce platforms. It develops and executes data-driven strategies to improve visibility, engagement, conversion, and return on investment through targeted, personalized, and automated media delivery.

The Manager leverages performance data, audience signals, and real-time insights to optimize media activations, including programmatic buying, bidding strategies, targeting, and budget allocation. The role navigates dynamic digital ecosystems to refine search and activation strategies, ensure efficient use of media spend, and continuously improve outcomes across the full performance funnel.

Responsibilities

• Execute tasks using specialized knowledge and lead smaller projects or oversee specific components of larger initiatives.
• Address non-routine problems and contribute to process improvements using technical or professional expertise.
• May oversee daily activities of team members in a specific area, ensure tasks are completed, and coordinate with other supervisors as necessary.
• Develop and execute data-driven strategies to improve visibility, engagement, conversion, and return on investment across digital channels.
• Use performance data, audience signals, and real-time insights to optimize media activations, programmatic buying, bidding strategies, targeting, and budget allocation.
• Refine search and activation strategies, ensure efficient media spending, and improve outcomes across the performance funnel.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed