Paid Media Specialist
About The Position
Reload Media is seeking a sharp, ambitious Paid Media Specialist to join their team in Sydney. This role is a hybrid position that offers industry-leading perks and benefits. The specialist will work across the full paid media mix, including Search, Social, Programmatic, and more, driving real results for a portfolio of exciting brands. As a Google Premier Partner agency, Reload Media invests in employee growth and provides AI tools to enhance work. This is a hands-on, client-facing role responsible for owning high-performing campaigns end-to-end, from strategy and execution to reporting and optimization. The role involves working closely with clients and offers a clear development pathway with a proven track record of promoting individuals to senior roles.
Requirements
- Minimum 2-3 years of paid media experience, ideally with exposure to multiple channels (Search, Social, Display, and/or Programmatic).
- Demonstrated track record of running data-driven campaigns that deliver real results for clients.
- Strong client-facing skills with a passion for building genuine client relationships.
- Confident presentation and communication skills.
- Proactive approach to managing multiple projects in a fast-paced environment.
- Actively embraces AI tools as part of everyday practice.
- Strong written and verbal communication with great attention to detail.
Nice To Haves
- Agency experience is valued but not essential.
- Familiarity with GA4, eCommerce platforms (e.g., Shopify), CMS tools, or data visualization will be a bonus.
Responsibilities
- Nurture client relationships by serving as a trusted advisor, leading meetings, pitches, and QBRs, translating data into actionable narratives, and proactively bringing strategic recommendations.
- Support new business pitches by contributing expertise to sales pitches and growth opportunities.
- Develop and execute bespoke multi-channel paid media strategies across Search, Social, Display, Video, and more, aligned with client business objectives.
- Build, manage, and continuously optimize campaigns across Google Ads, Meta, YouTube, LinkedIn, TikTok, and Programmatic to meet performance targets and manage client budgets (up to $500k per month).
- Design and run structured test-and-learn frameworks to identify performance improvements and scale campaigns.
- Leverage first-party data and tools (Shopify, Klaviyo, GA4, IbisWorld, GWI) to refine strategy and inform client recommendations.
- Stay updated on paid media trends and proactively introduce new ideas and channel innovations to clients.
- Utilize AI tools to enhance the efficiency and quality of strategic output.
Benefits
- Hybrid work setup
- Up to $1,000 personal professional development budget each year
- Phone and call plan provided for work and personal use
- 2 additional days off per year for Rest & Relaxation
- Birthday off each year
- Menstrual & menopausal leave
- 3 months paid parental leave (on top of the standard Government program!)
- Brand-new on-site gym, sauna, golf simulator, and yoga facilities
- Free counselling for work/personal matters for you & members of your household
- Socially-conscious policies including volunteer leave, blood donation leave, fertility treatment leave, gender transition leave
- Support from active Reconciliation Action Plan, Diversity & Inclusion and ESG committees
- 50% discount on all Hardie Grant published book titles
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
