Outpatient Regional Sales Director - West

Hyperfine•Palo Alto, CA

12h

About The Position

The Outpatient Regional Sales Director (RSD) drives sales of Hyperfine products within a defined geographic territory, focusing on settings outside hospitals, including neurology offices, freestanding outpatient clinics, and concierge or longevity practices. The role develops territory plans, builds strategic relationships, and creates revenue opportunities through capital sales and rental or lease arrangements. The RSD introduces customers to Hyperfine products, identifies customer needs, recommends solutions, and leads field-based commercial activities to meet or exceed sales quota. The position involves selling disruptive technology and guiding customers through change management related to business transformation, patient care, and outpatient workflows. The RSD manages complex sales involving multiple concurrent work streams and serves as the primary customer lead throughout the sales process and lifecycle, supporting successful outpatient programs. The role collaborates with internal commercial and clinical teams, uses CRM tools to report sales activity and metrics, and travels frequently within the region and occasionally outside it for company and industry events. Hyperfine describes itself as a health technology company whose Swoop system is the first FDA-cleared, portable, ultra-low-field magnetic resonance brain imaging system capable of imaging at multiple points of care in a healthcare facility. Its stated mission is to revolutionize patient care globally through transformational, accessible, clinically relevant diagnostic imaging.

Requirements

Bachelor’s degree.
At least 6 years of medical device sales experience.
Experience selling capital equipment to private practices.
Experience with market development for cash-pay or elective procedures.
Strong prospecting, territory development, and consultative selling skills.
Ability to explain the clinical and business value of new technology, including practice economics, workflow, reimbursement, and cash-pay considerations.
Professional communication, presentation, and negotiation skills.
Organized, process-driven approach and timely follow-up with internal and external stakeholders.
Resilience and adaptability, including ability to drive adoption of disruptive technology and new models of care.
Strong customer engagement and management skills.
Fluency with CRM and BRM tools, Microsoft Office, G-Suite or iWork, web-based documentation and sharing, and web conferencing.
Knowledge of neurology, outpatient clinical workflows, and care pathways.
Intellectual curiosity and motivation to achieve sales goals.
Ability to speak, write, and use office equipment, including a scanner, printer, phone, and computer.
Availability to work nights, weekends, and holidays as business needs require.
Ability to travel frequently to customer sites, events, and meetings by air, train, or vehicle, including overnight hotel stays.
Valid driver's license and a clean driving record.
Consistent access to a personally owned, well-maintained vehicle in good working condition.
Ability to transport company materials, such as demonstration equipment and collateral, as needed.
Authorization to work for any employer in the United States; the company does not provide employment visa sponsorship.

Responsibilities

Develop and own a territory plan to achieve quota and revenue growth goals using tactical and strategic planning.
Follow a defined sales and lead-generation process, meeting KPIs measured weekly, monthly, and quarterly.
Collaborate with colleagues across Hyperfine to share best practices and support a cohesive sales approach.
Serve as the directly responsible individual or primary customer lead during the sales process and throughout the customer lifecycle.
Manage complex sales with multiple concurrent work streams, coordinating them toward Swoop system or unit sales.
Sell into private practices and apply knowledge of clinical use cases, brain health applications, and value for outpatient customers.
Sell clinically to physicians and financially to practice managers, and coordinate discussions with ancillary service partners such as financing and teleradiology providers to support implementation and program launch.
Support demonstrations and conferences by managing logistics, increasing customer awareness, and working with other commercial teams.
Partner with Inside Sales to follow up on leads, identify new customers, schedule and support product demonstrations, and manage follow-up and the sales funnel.
Partner with commercial and internal stakeholders, including product, marketing, clinical sciences, clinical applications, and customer success, to share feedback, identify trends, and make introductions that add value for customers and Hyperfine.
Use CRM tools such as Salesforce daily and weekly to report regional customers, accounts, sales activities, and metrics.
Provide reports to leadership monthly, quarterly, and annually as required.
Travel within the defined region to meet customers in person as needed, and travel outside the region for company and industry events when required.
Track expenses and comply with company expense policy.