PL - Offline Media Buying Specialist

BYD Europe • Capon Bridge, WV

9d

About The Position

BYD is seeking an Offline Media Buying Specialist to manage direct offline media buying in Poland. The role covers TV, radio, OOH/DOOH, and print, with responsibility for negotiating directly with media owners, managing suppliers, planning and executing campaigns, overseeing budgets, and improving campaign cost efficiency and exposure. The position supports BYD’s mission to build a zero-emission future and contribute to the decarbonization of the economy.

Requirements

• At least 5 years of extensive hands-on experience in direct offline media buying.
• Proven experience negotiating directly with media owners and suppliers.
• Strong network of contacts within the Polish offline media market.
• Excellent negotiation skills and knowledge of media pricing.
• Ability to independently manage media buying processes and budgets.
• Fluent Polish and a good command of English.

Nice To Haves

• A media house or media agency background is strongly preferred.

Responsibilities

• Manage direct offline media buying across TV, radio, OOH/DOOH, and print.
• Negotiate pricing, contracts, and commercial terms directly with media owners.
• Build and maintain strong relationships with media suppliers.
• Plan and execute offline media campaigns to ensure cost efficiency and maximum exposure.
• Manage advertising budgets and optimize media spending.
• Monitor campaign performance and identify opportunities for improvement.

Benefits

• Competitive remuneration based on performance and experience.
• Opportunities to participate in department and company-wide team-building events.
• Opportunity to contribute to the transition toward zero-emission transportation and the decarbonization of the economy.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed