Resident - Media Buying & Planning

VaynerMedia LLC•Los Angeles, CA

4d•Hybrid

About The Position

The Resident - Media Buying & Planning is a three-month temporary residency with the potential to transition to full-time employment immediately afterward. The next residency class is scheduled to start in January 2027. The role supports digital media planning and buying, including campaign execution, performance monitoring, optimization, budget management, reporting, and client communication. It is hybrid, requiring 3–4 days on-site at the Culver City office, with a full-time schedule of 40 hours per week during Monday–Friday, 9 a.m.–6 p.m. ET business hours.

Requirements

Advanced Excel or Google Sheets skills, including pivot tables and VLOOKUPs.
Strong problem-solving mindset and data-driven approach.
Highly organized, with the ability to manage multiple projects in a fast-paced environment.
Collaborative team player with a drive to learn and grow in digital media.
Ability to commit to a full-time schedule of 40 hours per week during Monday–Friday, 9 a.m.–6 p.m. ET business hours.
Ability to start employment on the residency program start date.

Nice To Haves

Media buying experience; preferred but not required.
Familiarity with social platforms including Meta, Snapchat, TikTok, Pinterest, and LinkedIn.
Familiarity with YouTube, Google Search, and Google Display.
Familiarity with Amazon Marketing Services (AMS) and Amazon DSP.
Familiarity with programmatic display and video platforms, including The Trade Desk and DV360.
Familiarity with connected TV/OTT platforms such as Roku and Hulu.
Exposure to Google Analytics, MOAT, IAS, or Nielsen.

Responsibilities

Execute campaigns across digital platforms such as Google, Meta (Facebook/Instagram), TikTok, The Trade Desk, and Amazon, and optimize live media in real time to meet or exceed client goals.
Monitor campaign performance and make adjustments to ensure effective and efficient pacing.
Produce client-facing deliverables, including pacing reports, campaign builds, ad hoc analysis, and in-platform optimizations.
Manage media investment across platforms daily, weekly, and quarterly to ensure optimal budget allocation.
Collaborate with supervisors to develop platform strategies, audience targeting, and campaign execution.
Present performance insights and recommendations as part of client communications.