Newsletter Strategy and Ops Specialist - CNBC
About The Position
CNBC is seeking a full-time Newsletter Strategy & Operations Specialist to lead the execution and optimization of its newsletter portfolio. The role owns end-to-end newsletter operations, including administration of the email service provider, production workflows, subscriber acquisition and lifecycle strategies, performance optimization, and newsletter advertising and sponsorship operations. The specialist works closely with editorial, audience development, product, marketing, ad sales, analytics, and other partners to improve performance and support business objectives. The position also acts as the operational product owner for the newsletter experience, supporting new launches, improving existing products, and recommending portfolio changes based on performance. It is based at CNBC Headquarters in Englewood Cliffs, New Jersey, and is designated hybrid, generally requiring a minimum of three days per week in the office. Candidates must have unrestricted work authorization in the United States and submit a resume or CV through Versant Careers.
Requirements
- Experience in newsletter operations, audience development, digital publishing, product operations, or a related field, with a demonstrated track record managing and scaling high-volume newsletter portfolios.
- Deep expertise administering enterprise email service providers such as SailThru, Salesforce Marketing Cloud, Beehiiv, or similar platforms, including audience segmentation, personalization, deliverability, template management, and production workflows.
- Proven experience owning newsletter operations in a digital media organization, with understanding of newsletter monetization, sponsorship execution, advertising operations, campaign trafficking, and cross-functional collaboration.
- Experience managing the full newsletter lifecycle, including launches, subscriber acquisition, onboarding, engagement, retention, paid products, subscriber migrations, list hygiene, and portfolio optimization.
- Strong analytical skills, including experience defining KPIs, building performance dashboards, executing tests, and translating audience insights into operational, product, and revenue improvements.
- Exceptional project management and organizational skills, with the ability to lead complex cross-functional initiatives, influence stakeholders at all levels, and build scalable processes in a fast-paced, deadline-driven environment.
- Product mindset and experience improving newsletter functionality, subscriber experience, automation, and operational efficiency through technology and process innovation.
- Passion for digital journalism and audience engagement, with curiosity about emerging newsletter trends, email technologies, and best practices.
- Must have unrestricted work authorization to work in the United States.
- Interested candidates must submit a resume/CV through Versant Careers to be considered.
Responsibilities
- Own the day-to-day operations of CNBC's newsletter portfolio, ensuring newsletters are built, quality assured, scheduled, and delivered accurately and on time.
- Serve as the primary administrator for CNBC's email service provider, managing platform configuration, templates, production workflows, and deliverability.
- Build and maintain newsletter templates and advertising modules, ensuring editorial and commercial placements meet production standards.
- Develop and maintain production documentation, QA checklists, and scalable operational workflows.
- Partner with sales and commercial teams to execute newsletter sponsorships, optimize advertising inventory, and ensure campaigns launch on schedule and fulfill advertiser commitments.
- Ensure ad units are implemented accurately and meet editorial, legal, and production standards.
- Define newsletter KPIs, monitor engagement and business metrics, and identify opportunities to drive subscriber growth, retention, monetization, and operational efficiency.
- Lead subscriber lifecycle strategy, including acquisition, onboarding, engagement, retention, and reactivation, in partnership with editorial, marketing, and product teams.
- Develop and execute tests for subject lines, creative, send times, personalization, and templates to improve engagement and business outcomes.
- Act as operational product owner for the newsletter experience, driving improvements in functionality, personalization, automation, and subscriber experience.
- Support new newsletter launches, optimize existing products, and recommend consolidation or sunset strategies based on performance.
- Collaborate across the organization to expand newsletter distribution and identify opportunities to reach and engage audiences on owned and external platforms.
- Monitor industry trends, emerging email technologies, and newsletter best practices to identify opportunities for efficiency, audience engagement, and monetization.
- Recommend tools, workflows, and processes that improve the scalability and long-term growth of CNBC's newsletter business.
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k)
- Paid leave
- Tuition reimbursement
- Other discounts and perks
- Free onsite fitness center with state-of-the-art equipment and daily group classes
- Gourmet cafeteria with daily specials, soup, and salad bars
- Free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken, and Jersey City
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
