New Home Sales Consultant

Middleburg Communities•Midlothian, VA

About The Position

Middleburg is seeking a motivated and polished New Home Sales/Leasing Consultant to drive sales and deliver exceptional service throughout the home-leasing and move-in process. The consultant serves as the face of the community, guiding prospective residents through model tours, showcasing the lifestyle and benefits of the homes, and helping residents envision their future in the community. This is a fast-paced, client-facing sales role for someone who thrives on achieving goals, building relationships, and providing an elevated, hospitality-forward experience. The role has a direct impact on leasing velocity and offers an opportunity to grow a sales career. Middleburg Communities is a real estate investment, development, and construction firm focused on rental housing in high-growth markets across the southeastern United States. Since 2004, the company has acquired and developed over 22,000 apartment units and executed approximately $3 billion in transactions.

Requirements

  • High school diploma or equivalent.
  • 1–2+ years of high-touch customer service or sales experience, including luxury leasing or new home sales.
  • Polished, confident communication skills and a consultative sales style.
  • Comfort navigating CRMs, leasing platforms, and digital tools.
  • Self-starter with strong follow-through, time management, and goal orientation.
  • Ability to walk the property and tour homes, and occasionally lift up to 20 lbs.
  • Willingness to work weekends and flexible hours based on business needs.
  • Valid driver’s license required.

Nice To Haves

  • College degree.
  • Real estate license.
  • RealPage/OneSite experience.

Responsibilities

  • Serve as the primary sales representative for new residents by showcasing model apartments, presenting community features, and conducting in-person and virtual tours.
  • Convert inquiries and leads into leases by creating urgency and demonstrating value at every touchpoint.
  • Guide prospective residents through the full leasing journey, from first contact through application, approval, and move-in.
  • Use CRM and leasing software, including RealPage/OneSite, to track leads, update availability, and manage pipeline activity in real time.
  • Develop strategic leasing campaigns, local outreach initiatives, and referral programs to generate qualified traffic and improve conversion rates.
  • Maintain expert knowledge of pricing, availability, floorplans, and neighborhood amenities.
  • Continually source new sales opportunities, overcome objections, and close sales.
  • Deliver five-star service to guests and residents by anticipating needs, building rapport, and personalizing interactions.
  • Follow up proactively via calls, texts, and emails to close leases and foster long-term relationships.
  • Conduct new resident orientations and move-in inspections with attention to detail and professionalism.
  • Support resident satisfaction and retention by assisting with renewal conversations and community events.
  • Partner with marketing and the Community Manager to execute campaigns that attract the target renter profile.
  • Analyze market trends, competitor activity, and local developments to refine sales strategies.
  • Conduct regular physical and telephone market shops to stay informed and position the property competitively.
  • Prepare lease documents accurately and ensure timely completion and compliance with Fair Housing laws.
  • Maintain daily curb appeal and model presentation standards.
  • Support administrative tasks related to leasing, renewals, and property performance.

Benefits

  • Three medical plan options, including a company-funded HSA plan with 100% premium coverage for employees.
  • Subsidized medical options for additional family members.
  • Dental and vision plan choices.
  • Paid time off.
  • Paid volunteer time.
  • Company-paid holidays.
  • 401(k) match.
  • Employer-paid Life and AD&D insurance.
  • Educational reimbursement.
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