Multimedia Sales Manager - Wbtv

Gray Media • Charlotte, NC

1d

About The Position

WBTV-TV is seeking a Multimedia Sales Manager to lead its sales team in digital and new-business success while strengthening the station’s multi-platform presence in the Charlotte market. The role combines linear broadcast and digital sales leadership, team development, cross-department collaboration, and revenue and inventory oversight. The manager will support the Director of Sales and lead by example in developing and closing business opportunities.

Requirements

• A digital-first mindset and ability to translate technology and digital trends into business results.
• Leadership ability and a track record of building rapport and trust with teams and clients.
• History of success in new-business development and willingness to pursue large opportunities.
• Strong organization and attention to detail, with the ability to manage multiple initiatives.
• Substantial knowledge of linear broadcast and digital media, with the ability to contribute immediately.
• Ability to collaborate across departments, including the newsroom.

Responsibilities

• Create and manage digital and linear sales initiatives designed to deliver return on investment for clients.
• Recruit, train, and mentor media executives on digital products and multi-platform sales.
• Collaborate with news, marketing, and digital content teams to keep the station’s digital platforms accurate, engaging, and positioned for growth.
• Create one-sheets, sponsorships, proposals, and sales packages for the sales team.
• Support the Director of Sales with revenue oversight, inventory management, and forecasting.
• Identify and close new business opportunities, setting an example for the department.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed