Multimedia Sales Executive
About The Position
CherryRoad Media is seeking a highly driven Multimedia Sales Executive to join its advertising and marketing sales team. This revenue-driven role develops customized print, digital, and multimedia advertising strategies to help local businesses grow their audiences and brand awareness. The position is responsible for meeting and exceeding assigned sales goals by cultivating client relationships, identifying new business opportunities, and delivering audience-focused marketing solutions designed to maximize customer return on investment across CherryRoad Media’s full portfolio of products. The role may cover several newspapers and/or online publications. The position is performed in a mixed office, remote, and community-based environment. It includes regular in-person meetings at client locations, frequent local travel within the assigned territory, and periodic attendance at community events, trade shows, or business functions. Occasional early mornings, evenings, or weekends may be needed based on client or event requirements. Physical activities include sitting, standing, walking, and driving for extended periods, frequent use of computers, mobile devices, and office equipment, and lifting up to 20 pounds to transport marketing materials and equipment. Daily travel within the community is required. Compensation consists of a base salary and commissions from advertising sales. Based on typical performance, annual commission earnings may range from approximately $15,000 to $40,000, although actual earnings may be higher or lower depending on individual sales performance and market conditions. CherryRoad offers a comprehensive benefits package for full-time employees, including health insurance, paid time off, paid sick time, paid holidays, and a 401(k) retirement plan with employer contributions. Part-time employees are eligible for paid sick time and the 401(k) plan.
Requirements
- At least one year of sales experience, preferably in outside sales.
- Knowledge of the competitive media landscape and ability to use it for new business development and sales analysis.
- Ability to prospect for new business through cold calling and other techniques, including social media where applicable.
- Motivation, initiative, and drive to succeed.
- Ability to close new business and exceed sales targets.
- A record of persevering through rejection and achieving results.
- Strong verbal and written communication skills, including the ability to build and deliver effective presentations.
- Strong networking and community involvement skills.
- Willingness to learn and continually improve sales skills.
- Strong time management, follow-up, and organizational skills, with attention to detail.
- Computer and software experience with Microsoft Office programs, including Excel, PowerPoint, and Word.
- Valid state driver's license and/or reliable transportation.
- Ability to travel daily within the community.
- Ability to sit, stand, walk, and drive for extended periods; frequently use computers, mobile devices, and office equipment; and lift up to 20 pounds.
Nice To Haves
- Bachelor’s degree in Sales, Marketing, or Business, or equivalent work experience in a media-related business.
- Prior experience in digital marketing sales is highly desirable.
Responsibilities
- Meet or exceed print and digital advertising revenue targets within the assigned territory.
- Develop expert-level understanding of CherryRoad Media advertising products, including print publications, digital platforms, branded content, and marketing services.
- Prospect, present, and sell traditional and emerging non-traditional advertising solutions to new and existing advertisers to support diversified revenue growth.
- Follow company sales processes, including pipeline management, gap analysis, lead tracking, and CRM documentation.
- Assess client needs and recommend advertising tactics that provide measurable results.
- Maintain regular in-person client engagement to strengthen relationships, promote retention, and grow accounts.
- Provide exceptional customer service to support long-term advertiser satisfaction and renewal.
- Monitor market trends, competitive activity, and territory performance, and communicate insights and revenue forecasts to management accurately and promptly.
- Represent CherryRoad Media professionally and adhere to integrity and ethical business practices.
Benefits
- Health insurance, including medical, dental, and vision coverage, for full-time employees.
- Paid time off for full-time employees.
- Paid sick time for full-time employees; part-time employees are also eligible.
- Paid holidays for full-time employees.
- 401(k) retirement plan with employer contributions for full-time employees; part-time employees are also eligible for the plan.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
