Multimedia Sales Manager - Kolo

Gray Media•Reno, NV

About The Position

KOLO-TV is seeking a digital-first Multimedia Sales Manager to lead its sales team in digital and new-business success and strengthen the station’s multi-platform presence in the Reno market. The role focuses on developing effective digital sales initiatives, coaching account executives on digital products, and collaborating with news and digital content teams to support an accurate, engaging website. The manager will also develop sales materials and packages, assist with revenue oversight and inventory management, and lead by example in finding and closing new business opportunities. KOLO-TV is a multi-platform station serving Reno and Northern Nevada, with ABC, Telemundo, MeTV, The CW, and the Silver State Sports & Entertainment Network. The position works with the Director of Sales, General Manager, account executives, and newsroom and digital teams.

Requirements

  • Digital-first mindset and ability to translate technology concepts into business results.
  • Proven ability to build rapport with teams and clients.
  • Track record of success in new-business development and willingness to pursue major opportunities.
  • Strong organization and attention to detail, with ability to manage multiple initiatives.
  • Collaborative approach and ability to work across departments.

Nice To Haves

  • A book of business or a deep professional network that enables an immediate start.

Responsibilities

  • Create and manage digital sales initiatives designed to deliver client return on investment.
  • Train and mentor account executives on digital products and multi-platform sales.
  • Collaborate with news and digital content teams to keep the station website accurate, engaging, and positioned for growth.
  • Create one-sheets and sales packages for client presentations.
  • Support the Director of Sales and General Manager with revenue oversight and inventory management.
  • Identify and close new business opportunities, leading by example for the sales department.
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