Midwest Regional Sales Manager

Hansen Technologies Corporation • San Diego, CA

2d

About The Position

The Midwest Regional Sales Manager is responsible for delivering annual orders growth through Hardy’s representative network, managing the channel forecast, strengthening rep-agency performance, and expanding regional market access. The role develops channel partners through training, performance planning, reviews, and ongoing technical-commercial support, while supporting customer engagements and major sales opportunities in the field.

The position works across Marketing, Product Management, Operations, SIOP, Finance, and Leadership to align channel campaigns, demand planning, pricing, agency agreements, and compensation models. It also serves as Hardy’s primary channel voice, sharing market and competitive insights and identifying territory opportunities and risks.

Responsibilities

• Deliver annual orders growth through Hardy’s representative network, measured by territory-level revenue performance and overall channel expansion.
• Own and manage the monthly channel forecast with accuracy and accountability.
• Coach rep partners and maintain pipeline discipline through structured reviews and opportunity management processes.
• Identify underpenetrated territories and create corrective action plans to improve performance and market share.
• Build and maintain relationships with owners, principals, and sales teams in the channel management ecosystem.
• Develop channel capability through structured training, product certifications, and ongoing technical-commercial support.
• Establish performance expectations, territory goals, and annual business plans for each rep agency.
• Conduct quarterly and annual performance reviews, aligning on growth objectives, strategic targets, and improvement priorities.
• Recruit, onboard, and develop new rep partners to strengthen regional coverage and market access.
• Support channel agencies in key customer engagements, joint sales calls, site visits, demonstrations, and technical discussions.
• Help channels pursue and convert major opportunities by providing strategic guidance and escalation support.
• Maintain visibility with end users, OEMs, distributors, and integrators to reinforce Hardy’s presence and validate rep performance.
• Represent Hardy at industry events, channel meetings, and regional customer activities.
• Collaborate across the strategic channel-focused structure to achieve business objectives.
• Partner with Marketing and Product Management to develop channel-specific campaigns, product training, and selling tools.
• Work with Operations and SIOP teams to ensure demand planning supports rep-driven pipelines and customer requirements.
• Collaborate with Finance and Leadership on pricing strategy, discount structures, agency agreements, and compensation models.
• Provide market feedback to Product Management to influence product enhancement and innovation priorities.
• Share ongoing insights into market shifts, competitive activity, customer behavior, and territory trends as Hardy’s primary voice of the channel.
• Track performance benchmarks across territories to identify best practices and standardize high-impact behaviors.
• Monitor regional industrial activity to anticipate market opportunities or risks affecting rep-driven business.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed