Membership Director

YMCA Of Greater Hartford•Granby, CT
•$0 - $55,000

About The Position

The Membership Director is responsible, under the direction of the Executive Director, for planning, developing, implementing, and following through on the membership sales and engagement process at an assigned branch. The Director leads and directs Membership staff, ensures membership strategies and procedures are implemented at the branch level, and serves as a champion and spokesperson for YMCA of Greater Hartford membership initiatives in the community. The role focuses on creating a welcoming member experience, achieving membership sales and retention goals, supporting staff development, managing budgets and financial assistance, and building relationships with members, businesses, and community groups. The Director also oversees membership communications, marketing, events, customer service processes, and related branch operations.

Requirements

  • Bachelor's degree in a related field, or an equivalent combination of education and experience.
  • Excellent computer skills, including working knowledge of Excel, Word, and Outlook.
  • Understanding of data collection and ability to gather and monitor information.
  • Demonstrated analytical and critical-thinking skills.
  • Flexibility and ability to multitask.
  • Ability to walk, stand, and sit, including on the floor, for extended periods.
  • Ability to lift and/or assist children weighing up to 30 pounds.
  • Visual and auditory ability to respond to critical situations and physical ability to act swiftly in an emergency.
  • Ability to use office equipment.
  • Ability to travel within the service area using a privately maintained vehicle.

Nice To Haves

  • YMCA Team Leader certification.
  • Previous supervisory experience in customer service.

Responsibilities

  • Create a warm and welcoming environment and build relationships with members.
  • Lead the Membership team, promote staff engagement, and ensure policies and procedures are followed.
  • Foster innovation and engagement while ensuring sales and net activity goals are met.
  • Implement strategies to recruit new members, retain current members, and meet related goals.
  • Lead member value-added child watch service areas that support member satisfaction.
  • Recruit, hire, train, supervise, provide professional development for, and when necessary terminate Membership staff; supervise other staff as needed.
  • Develop and maintain the budget, monitor expenses, and generate reports.
  • Manage the financial assistance budget and review and approve financial assistance awards.
  • Monitor payroll expenditures, keep them within budget, and address identified issues.
  • Identify membership trends and provide solutions to improve collections.
  • Develop and implement membership sales and retention plans, including marketing and promotion.
  • Use software systems to set up programs and run and analyze reports.
  • Resolve member complaints positively and promptly.
  • Monitor member satisfaction through surveys and recommend or implement changes to improve satisfaction ratings.
  • Ensure proper signage, marketing, and branding.
  • Develop and distribute membership communications and marketing materials in accordance with Association guidelines.
  • Implement and monitor branch social media platforms in accordance with Association guidelines.
  • Represent the YMCA of Greater Hartford in business and community groups and develop working relationships with local organizations.
  • Develop and implement a member recognition program.
  • Develop and implement processes and procedures to ensure high-quality customer service.
  • Prospect, secure, and service corporate memberships.
  • Plan and attend events to acquire new members and retain current members.
  • Plan and organize team meetings.
  • Coordinate or participate in fundraising activities.
  • Provide final approval for membership refunds.
  • Act as Director on Duty when assigned.
  • Attend meetings as assigned.
  • Perform other related duties as assigned.

Benefits

  • Tuition reimbursement up to $1,000 per year.
  • 50% tuition discount at Post University.
  • Free YMCA membership, valued at $750 annually.
  • Childcare discounts for eligible employees; discount varies by full-time or part-time employment status.
  • Discounts on swim lessons, summer camp, sports, and other YMCA programs.
  • Paid time off for eligible employees.
  • Medical, dental, and vision insurance for eligible full-time employees working at least 30 hours per week; the YMCA covers 90% of employee medical premiums for eligible high-deductible health plans.
  • Retirement contribution of 12% of gross pay for eligible full-time and part-time employees after two years of service, provided they work at least 1,000 hours annually.
  • Free, confidential Employee Assistance Program counseling, services, and resources.
  • Free six-month SNOO rental for expecting parents working at least 20 hours per week.
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