Media Supervisor

Adelphi Group•Los Angeles, CA

4d•Hybrid

About The Position

The Integrated Media Supervisor plans and executes integrated media campaigns across digital and offline channels, working closely with the Associate Media Director to translate media strategies into actionable campaign plans and ensure accurate, efficient execution for top-of-funnel campaigns. The role serves as a day-to-day contact for clients and internal teams and mentors media planners and assistants. It requires strong organizational skills, attention to detail, and the ability to manage multiple campaigns and priorities in a fast-paced environment. The position follows a hybrid schedule, with in-office work Tuesday through Thursday in Playa Vista, California. Omnicom policy requires employees to work in the office at least three days per week, to the extent permissible by local law, unless additional in-office days are directed by the agency or manager. The stated salary is $100,000.

Requirements

Minimum of 5 years of experience in paid media planning, buying, or campaign management.
Experience planning and executing integrated media campaigns across digital and offline channels.
Experience developing and managing media flowcharts and budget allocations.
Familiarity with reach and frequency planning and media math, including CPP, TRPs, and CPMs.
Experience using media planning and research tools such as eTelmar, Nielsen, Comscore, Vivvix, Omni, or similar platforms.
Strong analytical skills and ability to interpret campaign performance data.
Excellent time management and follow-through.
Ability to prioritize and handle multiple tasks flexibly, and communicate priorities to the Associate Media Director and team.
Exceptional attention to detail and a proven system of double checks.
Advanced proficiency in Excel and strong proficiency in Google Slides and Sheets.
Strong communication and client presentation skills.

Nice To Haves

Agency experience is preferred.

Responsibilities

Serve as the day-to-day client contact for campaign execution, reporting, and optimizations.
Present media plans, recommendations, and performance insights to clients.
Support the development of integrated media plans across programmatic display and video, Google (YouTube, Demand Gen), social (Meta, LinkedIn), podcast, Linear TV, and OOH.
Translate strategic direction into channel-level tactics, timelines, and media deliverables.
Develop media flowcharts, flighting, and channel allocations aligned with campaign objectives.
Conduct audience and media habit research using tools such as eTelmar, Nielsen, and Comscore, and competitive research such as Vivvix.
Evaluate B2B audience segments with media partners and identify new B2B targeting capabilities.
Identify testing opportunities and new media trends across channels.
Negotiate brand sponsorships and live sports opportunities.
Ensure campaigns are properly set up across platforms with channel specialists, trafficking, and analytics teams.
Oversee tag trafficking, ad quality assurance, and UTM development.
Verify campaigns align with platform best practices and approved campaign parameters.
Manage day-to-day performance of live campaigns across channels and partners.
Monitor campaign delivery and pacing, and manage budgets accurately.
Manage campaign budgets and billing coordination, and oversee invoice reconciliation in Prisma.
Troubleshoot delivery, platform, and trafficking issues with internal and external teams.
Run reporting across platforms and internal reporting tools.
Analyze performance data and trends to identify opportunities to expand or optimize campaigns.
Evaluate digital and offline campaign performance, including delivery against KPIs and reach/frequency benchmarks.
Support mid-campaign and post-campaign reporting and analysis.
Foster collaboration across internal teams to support integrated execution.
Mentor and guide media planners in campaign planning, execution, and reporting.
Support team management, including coordination with offshore planning or execution teams when applicable.
Collaborate with the Business Intelligence analytics team to align media plans with the measurement framework and strategy.