Integrated Media Supervisor

Wpromote•New York, NY

1d•$80,000 - $100,000

About The Position

Giant Spoon is seeking a Media Supervisor with strong foundational media expertise to develop and execute strategic, creative media plans informed by data and culturally driven insights. The role emphasizes impact over impressions, innovative ways for people to experience brands, and meaningful partnerships between brands and media partners. The position offers broad experience in planning and buying across channels, with work that can span media, strategy, intelligence, and creativity. The role works from the company’s New York office on Tuesdays, Wednesdays, and Thursdays.

Requirements

At least 3 years of experience in an integrated media planning and buying role covering digital and traditional media, either client-side or agency-side.
Experience planning and buying at least four of the following channels: CTV, social media, podcasts, creator content, OOH, YouTube, Linear TV, radio/streaming music, and display/native.
Ability to develop a comprehensive omnichannel media plan from a brief, balancing factors such as efficiency, measurability, impact, and upper-, mid-, and lower-funnel KPIs as appropriate.
Experience with media planning and buying tools such as Prisma/Media Ocean.
Budget, billing, and reconciliation experience.
Excellent written, verbal, and presentation skills.
Previous experience managing more junior team members.
Experience with trafficking, campaign setup, and quality assurance, including digital tagging and trafficking.
Strong interest in learning about trends shaping consumer behavior.
Strong organization and project management skills, with a record of meeting deadlines and streamlining processes.
Digital fluency, passion for technology and innovation, and curiosity about how they apply to the media industry.

Nice To Haves

Direct experience with end-to-end Linear TV campaign activation, including trafficking, setup, quality assurance, and execution.
Deep hands-on experience with digital tagging.
Experience working in Meta, TikTok, and YouTube platforms.
Experience with creator content.

Responsibilities

Participate in and oversee all stages of media planning, including strategy development, media plan analysis, client recommendations, execution, and reporting on results.
Handle client communications, including status calls, presentations, written communications, and one-to-one client conversations when needed.
Compile research using syndicated tools, including marketplace insights, audience media consumption habits, and competitive spend.
Manage billing and reconcile budgets and invoices, both directly and by overseeing more junior team members.
Oversee campaign monitoring and recommend daily, weekly, and monthly optimizations; oversee day-to-day campaign operations.
Gather and evaluate channel and partner capabilities.
Coordinate partner outreach and review and evaluate proposals.
Coordinate RFP development based on client briefs.
Coordinate tactical planning, negotiations, and execution tied to media briefs.
Analyze reporting and draw insights in the context of campaign objectives, collaborating with the analytics team when necessary.
Contribute to creative media brainstorms.
Manage the day-to-day work of Media Planners and Assistant Media Planners, including project management, training and mentoring, and quality assurance.
Stay current on media trends and evolving capabilities.