Supervisor, Integrated Media Investment (Local)

Crossmedia Inc•New York, NY

4d•$85,000 - $100,000•Hybrid

About The Position

Crossmedia is hiring a Supervisor, Integrated Media Investment to bring media strategy to life through the development and execution of effective investment plans for local and regional clients. The role combines tactical media expertise with hands-on team leadership, overseeing campaigns from buying and execution through optimization and performance analysis. The Supervisor partners with the Director, clients, internal teams, and media partners to guide campaign development, shape recommendations, manage client conversations, and identify opportunities to improve the work. Local and regional cross-channel media experience is essential. The position requires proximity to Crossmedia’s NYC office and uses a hybrid work setting, with employees working onsite and from home. The Supervisor leads and mentors media professionals, helps manage priorities and solve problems, and promotes collaboration, accountability, and high-quality execution. Crossmedia describes itself as a global, minority-owned independent media agency with 500+ employees worldwide and offices in New York, Philadelphia, London, and Germany.

Requirements

At least 3 years of agency media buying experience.
Local or regional media experience is required.
Deep understanding of traditional and digital media channels, pricing models, and performance metrics.
Strong client-service orientation and ability to build trust with senior stakeholders.
Prior experience managing and mentoring junior staff.
Excellent project management, communication, and organizational skills.
Strategic mindset and interest in media innovation and industry trends.
Proficiency with Excel, OneStrata, Nielsen, Comscore, and Google Campaign Manager.
High-level understanding of social platforms and DS.

Responsibilities

Develop tactical media strategies with Planning teams and the Investment Director across online and offline channels, including Linear TV, CTV, Digital, Audio, OOH, Social, Programmatic, Influencer, Content, and Experiential, based on campaign needs.
Review and approve buys, authorizations, and placements prepared by junior team members.
Ensure campaigns are executed on time, within budget, and in line with client expectations.
Coordinate with Planning, Analytics, and Biddable teams to align investments with broader strategies and measurement plans.
Serve as a day-to-day junior-level client contact for campaign issues, optimizations, and strategic discussions.
Partner with Planning teams to align media investment with brand objectives and business KPIs.
Lead relevant client presentations and status meetings, explaining campaign performance, investment decisions, and recommendations.
Troubleshoot campaign issues, provide timely resolutions, and communicate updates.
Build and maintain relationships with media vendors and platforms.
Lead negotiations for rates, value-adds, sponsorships, and inventory packages.
Monitor market conditions, media trends, and opportunities for innovation or test-and-learn campaigns.
Evaluate vendor proposals and recommend partners or platforms to test.
Oversee and guide reporting deliverables prepared by junior team members.
Analyze campaign performance data and develop actionable insights.
Lead post-campaign analyses with analytics teams to measure ROI, efficiency, and engagement.
Present campaign learnings and optimization plans to internal stakeholders.
Ensure accuracy and timeliness in billing, invoicing, and reconciliation.
Track and manage campaign budgets, pacing, and forecasts; identify and address delivery discrepancies or potential issues.
Review financial and campaign documentation prepared by junior team members.
Maintain internal documentation and ensure compliance with agency processes and client contracts, including investment trackers, pacing, and dashboards.
Train new team and department members in media buying, campaign execution, and reporting best practices.
Support problem-solving, workload management, and process improvements.
Supervise and mentor Assistants and Buyers, providing guidance, feedback, and performance evaluations.
Keep current on marketplace developments, media offerings, platform capabilities, and emerging opportunities; share relevant knowledge with the team and evaluate vendor proposals.
Demonstrate personal accountability, initiative, and motivation while upholding Crossmedia’s standards for quality and execution.
Foster a collaborative, inclusive, growth-oriented team culture that encourages accountability, knowledge sharing, and continuous improvement.

Benefits

Hybrid work flexibility, with in-office and work-from-home options depending on role.
Open/flexible PTO or annual leave, with US- and UK-specific policies.
Sponsored healthcare options and agency-wide physical and mental health support.
401(k) with company match in the USA and a generous pension in the UK.
Paid sabbatical at significant milestone anniversaries.
Generous paid parental leave policy.
Life milestone recognition and support.
The Pursuit of Happiness Fund for activities such as travel, enrichment classes, fitness memberships, or professional development.
Cell phone and technology reimbursement.
Student loan payment plan in the US.
Tuition reimbursement.
Learning and development programs and training.